Area Sales Manager

The Area Sales Manager (ASM) is responsible for driving patient footfall, establishing strong relationships with referring doctors, clinics, and hospitals, and expanding the hospitals" presence in the assigned geographical region. Your role involves strategic planning, lead generation, market penetration, and overseeing a team of sales representatives if applicable. Your key responsibilities will include developing and implementing area-specific sales strategies to achieve monthly and quarterly targets. You will need to identify, cultivate, and nurture relationships with referring doctors, medical practitioners, diagnostic centers, and hospitals. Regular visits to healthcare partners are essential to boost referrals and enhance collaboration. Additionally, organizing and participating in health camps, awareness programs, CMEs (Continuing Medical Education), and promotional activities will be part of your duties. It will be your responsibility to monitor competitor activities and market trends to make necessary adjustments to your strategies. You will also be tasked with managing and mentoring field sales executives to ensure their optimal performance. Tracking and reporting KPIs, patient acquisition metrics, and sales outcomes to senior management is crucial for this role. Ensuring brand visibility and awareness across the territory through planned marketing and outreach initiatives is another key aspect of your job. You will need to collaborate with the hospital's internal departments such as marketing, patient relations, and operations to guarantee a seamless patient experience. This is a full-time, permanent position that requires in-person work at the designated location.,