Area Sales Manager

10 - 20 years

5 - 15 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Work Mode

Remote

Job Type

Full Time

Job Description

  • Sales Volume Growth


Deliver the sales volume target by developing market in the assigned territory as per Annual Operating Plan

Add new outlets which should contribute to achieving annual volume/value targets

Drive sales volumes of FMO (Focus of the Month) products and increase the Unique SKU count in the outlet and ensure Product range availability

  • Market Execution


Develop strong relationships with Key Accounts, resolving channel partners issues, Visit & interact with DBRs on frequent basis to maintain relationship

Liaison with MEM team on VISI Services & secure preferential recommendations on service grounds

Drive Cooler / rack productivity by planning deployments/redeployments of resources based on Cooler/Rack governance protocols

  • Market Knowledge


Map the current Market Situation, Benchmark with Competition to identify gaps in Product- SKUs Availability

  • Cost Control


Ensure credit control within Unit, Liaison with Commercial Responsible for monitoring & optimizing cost of direct operations, Maintain profitability of the Unit.

Adherence to all processes and process by ensuring that there are no pending claims/ settlements with internal and external partners

  • Distribution Management

Role & responsibilities

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Varun Beverages Limited

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