Area Sales Manager

Department:

Reporting To:

Location / Territory:

Base Station:

Languages Required:

Salary Range:

Eligibility Criteria

Minimum Work Experience:

• Minimum

  3 years post-qualification

  experience in sales (Agri, Hi-Tech Farming, Infrastructure, or B2B preferred)

Minimum Education Required:

• Bachelor's degree in Business Administration, Marketing, Agriculture, or a related field
• Master's degree (MBA/PGDM) preferred

Certification / Training (Preferred):

• Any sales, agribusiness, marketing, or leadership certifications will be an added advantage

Role Objective

As anArea Sales Manager Punjab & Haryana

Key Responsibilities & Functions

• Execute sales strategies and action plans defined by the Directors to achieve regional targets.
• Manage and grow the assigned territory across Punjab & Haryana, ensuring consistent pipeline development.
• Drive sales activities including

  prospecting, client meetings, product demonstrations, negotiations, and closures

  .
• Build and maintain strong relationships with

  farmers, channel partners, distributors, consultants, and institutional clients

  .
• Conduct regular field visits to existing and prospective customers to understand requirements and deliver customized solutions.
• Monitor market trends, competitor activities, and customer feedback, and share actionable insights with leadership.
• Ensure high levels of customer satisfaction through timely support, coordination, and follow-ups.
• Analyze sales data to identify trends, opportunities, risks, and areas for improvement.
• Prepare and present periodic reports to the Directors covering sales performance, pipeline status, achievements, and challenges.
• Collaborate with internal teams including

  Marketing, Technical, Project, and Customer Support

  to align sales efforts with business goals.

Functional & Technical Competencies

• Strong

  Negotiation & Closing Skills

• Ability toorganize and execute marketing & field campaigns

• Proficiency inMicrosoft Excel, CRM tools, and sales reporting software

• Customer Relationship Management (CRM)

• Prospecting, Lead Generation & Pipeline Management

Behavioural Competencies

• Excellent

  Communication & Interpersonal Skills

• StrongProblem-Solving & Decision-Making Ability

• Analytical and data-driven mindset

• Creative and strategic thinking

• High attention to detail and execution discipline

• Team-oriented with the ability to work cross-functionally