AM - Marketing (BD)

Key Responsibilities:

1. Annual Business Plan (ABP) Support:

• Facilitate the development and execution of the

  annual business plan

  , ensuring alignment with corporate objectives.
• Collaborate with cross-functional teams to set realistic and achievable business targets.

1. ABP Development & Implementation:

• Oversee the creation of

  area-wise and product-wise ABPs

  , ensuring they reflect market dynamics, sales forecasts, and growth opportunities.
• Implement strategies to achieve ABP goals effectively across all designated areas and product lines.

1. Order Booking & Sales Execution:

• Ensure

  order booking

  aligns with the ABP targets, tracking performance against goals.
• Monitor sales pipelines, identify bottlenecks, and implement corrective actions to maintain momentum.

1. Marketing-Operations Budget Management:

• Plan, administer, and control the

  marketing-operations budget

  to maximize ROI on marketing initiatives.
• Monitor budget utilization, track expenses, and ensure cost-effectiveness in marketing campaigns.

1. Sales Monitoring & Collection Control:

• Monitor and control

  sales performance

  and

  collections

  to ensure they meet the targets set in the ABP.
• Analyze sales data, identify trends, and provide actionable insights to improve performance.

1. Reporting & Analysis:

• Prepare regular reports on business performance, sales activities, and financial outcomes.
• Provide data-driven recommendations to senior management for strategic decision-making.

1. Stakeholder Collaboration:

• Work closely with

  sales teams, marketing, finance, and supply chain

  to ensure seamless execution of business plans.
• Foster strong relationships with key stakeholders to support business growth.

Preferred Candidate Profile:

• Proven experience

  in business planning, sales operations, or marketing operations within a

  dynamic industry

  .
• Strong analytical and strategic thinking skills with the ability to translate data into actionable insights.
• Excellent budgeting and financial management skills.
• Strong leadership, communication, and stakeholder management abilities.
• Proficiency in

  MS Excel

  ,

  ERP systems

  , and business analytics tools.