Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.We're proud to be an equal opportunity employer. At VIL, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected and empowered to reach their potential and contribute their best.VIL's goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our Values of Passion, Boldness, Trust, Speed and Digital. Consequently, our recruiting efforts are directed towards attracting and retaining best and brightest talents. Our endeavour is to be First Choice for prospective employees.VIL ensures equal employment opportunity without discrimination or harassment based on race, colour, religion, creed, age, sex, sex stereotype, gender, gender identity or expression, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military service status, genetic information, or any other characteristic protected by law.VIL is an equal opportunity employer committed to diversifying its workforce.
Job Purpose
Data analyst role is strategic partner to Digital PO, Delivery lead and functional POs in building deep customer insights and actionable using data and analytics tools. Data analyst will spend 20% of his/her time for reporting and 80% in insight generation which will help squad meet business KPIsIn terms for key job purpose, it will include-
- Analysis of user journeys
- Insights on improvement of user journeys
- Drive analytics adoption among key stakeholders for decision-making
- Drive implementation of analytics backed recommendations
- Analyst will be part of digital squad managing one or more digital assets (app/web)
- Overseeing analytics implementation on digital products
- UAT of analytics implementation as needed
- Insights on release changes, channel conversion, marketing campaigns,
- Digital vs Offline profile comparison of customer and creating single view of customer using data
- Design thinking, familiarity with digital journey and analysis &storytelling is key for success
Key Result Areas/Accountabilities
- Hypothesis testing
- Insights for improving overall funnel
- Cross-functional engagement
- Analytics tagging & Testing
- Dashboarding & Visualization
- Experience with SQL, Python, AI analytics is a plus
Core Competencies, Knowledge, Experience
- Hands on Knowledge of Adobe, Google Analytics or other similar tools
- Strong knowledge and understanding on digital customer behavior & funnel management
- Entrepreneurial drive and demonstrated ability to achieve stretch goals in an innovative and fast-paced environment
- Good storytelling, communication skills
- Ability to work effectively with cross-functional teams
- Integrity and process oriented individual
Must Have Technical / Professional Qualifications
- MBA (optional)
- Minimum of 2 to 4 years relevant experience essential in Online/Digital organization with bank/ telecom/ecommerce/ service delivery background
Years Of Experience
Min. 3 years’ experience
Industries to look from
Telco,FMCG, BFSI, ecomm,
Ideal Organizations to look from
Large digital banks, ecomm companies, telco , digital product companies
Vodafone Idea Limited
(formerly Idea Cellular Limited)An Aditya Birla Group & Vodafone partnership
