Account Manager

Position Summary

Role And Responsibilities

• Partner with Account Executive and Client Solution Manager through each step of the campaign process; from ideation to implementation to post-campaign reporting
• Assist in RFP responses to ensure ease of setup by ad-operations team
• Advise on strategic media plans based on campaign objectives and budgets
• Liaise between CSMs and Ad-Ops to ensure successful campaign execution, including asset deliverables, timelines, tags and KPIs
• Partner with Ad-Ops to troubleshoot delivery issues and proactive optimization strategies
• Work with CSMs and Inventory team to understand inventory availability and options for delivery
• Review creative and assets to ensure no assets are missing and full compliance of all trackers fired
• Validate campaign setup to ensure performance will be in line with customer expectations
• Monitor campaign delivery to ensure campaigns are running as expected and targeted objectives are met
• Measure and communicate campaign performance to the Account Management team throughout the duration of the campaign, including post campaign wrap ups
• Produce reports and recommendations
  

• Ready to work in fixed Night shift
  

Skills And Qualifications

• Should have a greater knowledge on Programmatic advertising, Creative Management, Pixel Management
• Deep knowledge of advertising standards namely VAST and VPAID
• Expert on execution of the campaign using more than one platform such as: DoubleClick Bid Manager, AppNexus, Adelphic, Simpli.fi, The Trade Desk and any other DSPs, RTB media (DSPs, SSPs, Exchanges or in-house ad-network tools)
• Able to troubleshoot complicated discrepancies between DSP and adservers or DSPs and SSPs.
• In depth understanding about Viewability, Optimization, Private marketplace deals and ad fraud measurement with Ad-verification and Audience verification vendors such as MOAT, DoubleVerify, Nielsen DAR and others
• Knowledge of Salesforce, Jira and Operative.One
  

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