ABM & Personalization Executive

Job Title: ABM & Personalization Executive (Entry-Level) Location: [Noida / Hybrid / Remote] Experience: 0–1 year (Internship or project-based exposure acceptable) Department: Marketing / Growth About the Role We're looking for a digitally curious and execution-focused professional to join our growth team. If you're someone who loves automating smart outreach, researching target accounts, and crafting personalized experiences using tools like Clay, Drift, LinkedIn, and outbound automation —we'd love to hear from you! 🔧 Key Responsibilities Assist in identifying and enriching target accounts using Clay, LinkedIn, and other data tools Create personalized messaging for email and LinkedIn outreach using AI or internal templates Support multi-touch ABM campaigns using tools like Apollo, Instantly, or HubSpot Coordinate with the sales team to align messaging and track account engagement Manage Drift chatbot logic for high-value website visitors and help optimize conversations Continuously update CRM records and campaign spreadsheets with engagement data Analyze campaign performance (open rates, clicks, reply rates, chat conversions) and suggest optimizations ⚙️ Tools You Might Work With (Prior knowledge is a bonus, not mandatory. We will train the right candidate.) Clay (for data enrichment and personalization) Drift or other chat-based tools (for real-time engagement) Apollo / Instantly / Smartlead (for outbound email campaigns) HubSpot / Zoho CRM / Salesforce LinkedIn Sales Navigator, Zapier, ChatGPT 🎓 Who Should Apply Fresh graduates or early professionals with strong interest in B2B marketing or growth roles Experience in internships, live projects, or side hustles related to B2B growth/lead gen is a plus Analytical, curious, and detail-oriented mindset Excellent written communication skills and a knack for personalization Eagerness to learn no-code tools and marketing automation platforms 🌱 What You'll Gain Hands-on exposure to modern, tech-enabled ABM workflows Learning opportunities across sales, marketing, automation, and AI Direct mentorship from growth leaders Fast-paced growth environment with ownership and creativity Show more Show less