YouTube SEO Manager

Candidates with NO Experience in YouTube specific SEO, kindly DO NOT apply. We are only looking at candidates with expertise in YouTube SEO. Company Description Clink Communications is a boutique creative agency, offering services across Digital, Television, Events, Mobility & Creative Design. With a leadership team boasting 38 years of combined experience in Television, Events, Digital Marketing, and Technology, Clink Communications is dedicated to providing top-tier services. Role Description We’re looking for a detail-oriented and data-driven YouTube SEO & Channel Manager to scale our video content visibility, engagement, and growth. You will be responsible for optimizing YouTube videos, increasing organic reach, driving viewership, and ensuring our channel is aligned with best practices in content discoverability and performance. Key Responsibilities YouTube SEO Conduct keyword research to identify high-traffic, relevant search terms. Optimize video titles, descriptions, tags, and thumbnails for maximum visibility. Use analytics tools (YouTube Studio, VidIQ, etc.) to track and improve performance. Performance Analysis: Track KPIs: watch time, click-through rate (CTR), subscriber growth, impressions, etc. Prepare weekly/monthly reports with actionable insights and suggestions. Run A/B tests for thumbnails, titles, and descriptions. Strategy & Growth: Stay updated with YouTube algorithm updates, trends, and platform changes. Collaborate with content and creative teams to improve engagement and retention. Recommend content strategies based on analytics, search trends, and competitors. AI Tool Expertise: Understanding and Knowledges of latest AI tools, to leverage for content & creative Requirements: Atleast 2 years of experience managing YouTube channels or video SEO. Proficiency with YouTube Studio, VidIQ, TubeBuddy, or similar platforms. Understanding of audience psychology, SEO trends, and content positioning. Strong communication skills and eye for detail in metadata, thumbnails, and analytics. Ability to work independently and coordinate with creative/content teams. Show more Show less