Visual Merchandiser

Role Overview:

Visual Merchandiser Lead

• Responsible for conceptualization and implementation of seasonal VM strategies aligned with brand identity and commercial objectives
• Lead the design and execution of window and in-store displays across store formats and locations.
• Ensure timely rollouts of visual themes during new launches, promotions, and seasonal campaigns.
• Provide VM training for store teams to ensure correct execution and understanding of brand aesthetics.
• Recommend improvements in store layout and display techniques to enhance customer experience.
• Conduct regular VM audits to ensure adherence to brand standards.
• Work closely with marketing and retail teams to translate campaign ideas into compelling visual stories at store level.
• Work closely with the buying and merchandising teams to highlight key looks, trends, and focus products.
• Stay updated with global fashion retail VM trends and bring innovative ideas to the table.

Qualifications & Experience:

• Bachelor’s or Master’s degree in Visual Merchandising, Design, or Fashion.
• 8–12 years of experience in fashion retail VM, with strong exposure to women’s western and fusion wear.
• Proven experience in managing store rollouts and leading VM teams across regions.
• Excellent eye for styling, colour coordination, and customer flow optimization.
• Ability to balance creativity with commercial impact.

Job Location

*Interested candidates can send in their CV with the subject line - 'Application for Visual Merchandiser Lead' on simran.gokhale@houseofanitadongre.com