US Lead Generation & Marketing Specialist

US Lead Generation & Marketing Specialist

You will work directly with US-based companies, tech leaders, staffing partners, and training buyers — creating strong pipelines through email, LinkedIn, outbound calls, and marketing campaigns.

This is a critical growth role with fast career acceleration for the right candidate.

Key Responsibilities

Lead Generation (Primary)

• Build targeted prospect lists for the US market (Tech, SaaS, Mid-size Companies, IT Consulting, EdTech Buyers).
  
• Generate qualified leads through:
  
• Email outreach
  
• LinkedIn outreach
  
• Cold calling (US shifts)
  
• CRM sequences
  
• AI-based lead-gen tools
  
• Schedule meetings/demos for the US sales team.
  
• Conduct research on decision-makers: CTOs, QA Managers, HR Heads, L&D Teams, Founders.
  
• Maintain lead quality, conversion rates, and weekly KPIs.
  

Marketing Support (Secondary)

• Run small-scale outbound marketing campaigns for US audiences.
  
• Create follow-up sequences using CRM & automation tools.
  
• Work with marketing team to optimize funnels for US traffic.
  
• Contribute to email marketing, content briefs, and ad targeting.
  
• Track lead behavior and improve campaign performance.
  

Required Skills & Qualifications

• 1–4 years of experience in

  B2B Lead Generation

  ,

  Inside Sales

  , or

  US Market Prospecting

  .
• Excellent

  spoken and written English

  communication.
• Strong understanding of US business culture + ability to work

  night shift (US timings)

  .
• Experience with:
  
• LinkedIn Sales Navigator
  
• Apollo / HubSpot / Zoho CRM
  
• Email outreach tools (Lemlist, Instantly, etc.)
  
• Ability to meet weekly targets and generate predictable pipelines.
  
• Strong research skills and ability to identify the right ICPs.
  
• Confidence to speak with US prospects via calls & Zoom.
  

Good to Have

• Experience in EdTech, IT Training, Staffing, SaaS, or QA/Testing industry.
  
• Understanding of demand generation funnels.
  
• Basic knowledge of AI tools for list building & outreach.
  
• Ability to create simple marketing content (email copy, LinkedIn posts).
  

What We Offer

• Competitive salary +

  performance-based lead bonuses

  .
• Work with global clients and US-based founders.
  
• AI-powered sales & marketing tools for faster lead generation.
  
• Fast career growth:

  Lead Gen Specialist BDR US Market Sales Manager Global Sales Leader

• Training on US sales, communication, and negotiation.
  
• High-performance culture with strong result-based rewards.
  

Work Mode

• Remote or Hybrid (depending on region)
  
• Working hours aligned with

  US time zones (EST/PST)

Why Join iTester?

• One of India’s fastest-growing AI + QA education brands
  
• Direct exposure to international business
  
• Opportunity to build a career in global sales & marketing
  
• Growth-focused team and leadership