Talent Manager

About Us

Humour Me is a creative agency that is built for the here and now. We’re a contemporary creative services and content marketing agency with an expertise in driving relevance for our clients and delivering high impact business results. The independently-owned agency was founded in 2012 and has its office in the capital city of the country. Humour Me has been recognised as a global honouree at The Webby Awards and has won over 16 global creative awards for excellence in content marketing, advertising, storytelling, filmmaking, animation and new media disruption

From brands like Paper Boat, Dunzo, Tata Play, Tata Play Binge, BigBasket, Duolingo, 1 Finance, Arctic Fox, Heads Up For Tails, Xiaomi, 1mg, Airtel to many others, Humour Me has created category inventing work, helping build some of India’s most loved brands.

We are seeking a Talent Manager to join our creative team in New Delhi.

Roles & Responsibilities

• Create and implement a comprehensive and forward-thinking influencer marketing strategy aimed at enhancing brand awareness, engagement, and conversions based on the brand’s brief.
• Identify, assess, and cultivate relationships with pertinent creators across diverse platforms like Instagram, YouTube, and others.
• Negotiate costs and oversee contracts with creators, ensuring that collaborations align with the brand’s marketing objectives and, budgetary considerations.
• Collaborate with creators to develop imaginative content that harmonizes with the brand values and objectives.
• Coordinate with internal stakeholders, including creative, account management, art and production teams, to seamlessly integrate influencer activities into overarching marketing plans.
• Evaluate and report on the performance of all influencer marketing campaigns, assessing their return on investment (ROI) and key performance indicators (KPIs).
• Stay abreast of emerging trends, technologies, and influencers within the industry.

Requirements

• Experience: 4+ years of experience working in the influencer marketing industry.
• Must have: Have managed mid-size to large creator campaigns.
• Has relationship with Cat A to Cat C creators in the industry (including new and upcoming trending creators)
• Have the ability to scout new creators and onboard creators within a category
• Has worked with celebrities for end-to-end talent management and understands content creation and market trends
• Successfully manage the P& L for the vertical
• Understand the brief to the T, the content aesthetic and plan the campaign accordingly.
• Knowledge of how top social networks operate e.g.. Instagram, Youtube, etc.