State Head Marketing - KA

Alaya Cotton Mills

5 - 10 years

5 - 12 Lacs

hubli gadag bengaluru

Posted:16 hours ago| Platform:

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Skills Required

direct sales mbo b2b distribution

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Position:

Key Responsibilities:

Plan and execute field marketing campaigns to promote textile products to retailers, wholesalers, designers, and end-users.
Visit retail stores, distributors, showrooms, and trade partners to present new collections, gather feedback, and encourage orders.
Coordinate and participate in industry events, trade fairs, and exhibitions relevant to textiles and fashion.
Build and maintain strong relationships with dealers, channel partners, designers, and boutique owners.
Distribute marketing materials such as catalogs, fabric swatches, samples, and promotional gifts.
Collect and report market intelligence on competitor activity, pricing, customer preferences, and demand trends.
Support the sales team by generating qualified leads through field marketing efforts.
Work closely with the product and design teams to communicate market feedback and customer insights.
Ensure brand visibility and product placement across different outlets in the region.
Track and report on the effectiveness of campaigns and provide actionable recommendations for improvement.

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