Sr. Executive Strategic Mkt. & Corporate Branding Australian Pharma

Greetings! & very warm welcome to BEST-FIT Recruitment Riders,

highly specialized Recruitment & Executive Search Partner for Pharmaceutical, Biotech, CRO, Chemicals, Medical Devices & Turnkey Pharma Projects Engineering-Construction Design Sectors.

professional career opportunity

• Client: Global Australian Pharma Company

• Position: Executive / Sr. Executive Strategic Marketing Planning & Corporate Branding

• Markets: Global markets including UK / EU, USA, Australia, New Zealand, ROW

• Business: Pharma Formulations

Role & responsibilities

Marketing Planning & Market Analysis:

• Support the development and implementation of marketing plans for the assigned product portfolio.
• Conduct market research and collect data on competitors, customers, and market trends.
• Assist in analyzing sales data to monitor product performance and identify growth opportunities.
• Help coordinate product labelling artwork and ensure compliance with medical and regulatory guidelines.
• Keep track of regulatory and market updates to ensure timely adaptation of marketing strategies.

Product Promotion & Branding:

• Assist in creating promotional content and marketing materials in alignment with brand guidelines.
• Support the execution of product positioning and messaging for the generics and SAS portfolio.
• Ensure brand consistency across all marketing communication platforms.
• Coordinate the development and distribution of marketing collaterals to the sales team.

Cross-Functional Collaboration:

• Work closely with the Sales team to align marketing initiatives with business objectives.
• Coordinate with Regulatory Affairs and Compliance teams to ensure all promotional materials meet industry standards.
• Support the Product Launch Manager in executing marketing activities for new product launches.

Sales Support & Reporting:

• Track sales performance, market share, and promotional effectiveness.
• Provide inputs for sales forecasts and stock planning in coordination with the Demand Planning team.
• Prepare periodic marketing performance reports, including ROI summaries and campaign evaluations.

Customer Engagement & Relationship Building:

• Assist in managing relationships with distributors, healthcare professionals, and key stakeholders.
• Participate in organizing trade shows, conferences, and industry events.
• Gather feedback from customers to improve marketing strategies and enhance customer satisfaction.

Compliance & Process Adherence

• Ensure marketing activities are conducted in accordance with company policies, SOPs, and regulatory requirements.
• Support the development and documentation of marketing procedures.
• Uphold company values and contribute to a positive and compliant work culture.

Continuous Learning & Development:

• Stay updated with market trends, competitor developments, and product knowledge.
• Participate in internal training programs and team meetings to enhance professional skills.

Preferred candidate profile

• Any Graduate + MBA (Marketing) with 3 to 8 yrs of experience in Strategic Marketing, Business Planning, or Product Management / Brand Management / Corporate Branding & Marketing communication preferably in the Pharma, Healthcare, or FMCG industry.
• Strong understanding of Strategic Marketing, Business Planning, Product Management, Brand Management, Corporate Branding & Marketing communication.
• Market analysis and planning skills.
• Strong Cross-functional coordination skills.
• Attention to detail and compliance focus
• Knowledge of digital marketing and social media management tools.
• Good understanding of pricing, market access, and competition dynamics.
• Strong analytical and strategic thinking ability.
• Creative mind set with attention to detail.
• Exceptional leadership, communication, and interpersonal skills.
• Team collaboration and initiative-taking.
• Effective communication and presentation.
• Proficiency in MS Office Suite (Excel, PowerPoint, Word).
• Ability to work cross-functionally with multiple stakeholders.
• Strong communication, presentation, and coordination skills.
• Fluent in English; proficiency in other languages is a plus.

Recruiter's Contact Details:

Dharmesh Sikligar

BEST-FIT Recruitment Riders

G-7, Amrit Complex,

Opp: Mahavir Jain Vidhyalaya & Jain Derasar,

R.V. Desai Road, Near Goyagate Circle,

Vadodara-390001, Gujarat, India

Mobile: 09558802906

Website: www.bestfitrecruitment.co.in