Sourcing Manager - Real Estate Sales - PCPL Company

A Senior Sourcing Manager in the real estate sector is a key role focused on driving sales by finding and building strong relationships with new partners and generating leads. This position is a senior-level role, reporting directly to a Sourcing DGM (Deputy General Manager), indicating a significant level of responsibility and leadership.

Here's a more detailed breakdown of the role:

Key Responsibilities

• Develop and manage a new channel partner network:

  This is a crucial part of the job. You're not just finding leads; you're building a network of people or companies (channel partners, brokers) who will, in turn, sell the company's real estate projects. This involves identifying potential partners, establishing a working relationship, and ensuring they are motivated and equipped to sell your products.

• Source leads through offline and online activities:

  The manager is responsible for both traditional and digital lead generation. Offline activities could include fieldwork, networking events, or on-site visits, while online activities might involve using digital platforms, social media, or other web-based tools to find potential buyers.

• Coordinate with marketing for lead generation campaigns:

  This role acts as a bridge between the sales and marketing teams. The manager works with marketing to create and execute campaigns designed to attract potential customers (leads). This ensures that the leads generated are of high quality and align with the sales team's targets.

• Maintain lead funnel and conversion metrics:

  A core part of the job is managing the sales pipeline. This means tracking leads from the initial point of contact all the way through to a successful sale. The manager must be data-driven, using metrics to measure the effectiveness of their sourcing efforts and identify areas for improvement.

Requirements

• 4-6 years of experience in real estate or channel partner sourcing:

  This is a mid-to-senior level position, and the company is looking for someone with a proven track record. This experience is essential for understanding the real estate market, knowing how to build a network of channel partners, and having the skills to generate leads effectively.

• Excellent networking and fieldwork skills:

  This person needs to be a natural at building relationships. A significant portion of the job involves meeting people, whether they are potential partners or leads. The ability to work on the ground and build a strong professional network is a must-have.

• Good command over CRM software and Excel:

  The ability to use technology is crucial for success in this role.

  CRM (Customer Relationship Management) software

  is used to manage and track all interactions with leads and partners. The manager needs to be proficient in this to effectively track their funnel and measure performance.