Social Media Strategist

Job Profile: Social Media Strategist

Location:

About Rewiz & Catalyst Design

Rewiz (the creative design arm of Catalyst Design) is a retail-focused design and fabrication company transforming how brands express themselves in physical and digital spaces.

With over a decade of expertise in retail design, VM, brand communication, fabrication, production, and experiential environments

Social Media Strategist

Role Overview

We are looking for a creative, analytical, and brand-smart Social Media Strategist

You will shape our online voice, build content narratives that reflect our craftsmanship and design philosophy, and grow an engaged design- and retail-focused audience.

This is a full-time role for immediate joiners.

Key Responsibilities

• Develop and execute a holistic social media strategy

  for Rewiz & Catalyst Design across Instagram, LinkedIn, and other relevant platforms.

• Plan, create, and curate content

  that highlights retail design, store rollouts, fabrication work, case studies, behind-the-scenes, designer stories, and brand projects.

• Collaborate with design teams

  to convert projects, renders, installations, and on-site builds into compelling digital stories.

• Manage daily posting, scheduling, and community interactions

  —responding to comments, DMs, and engagement opportunities.

• Track and analyze performance metrics

  , optimize content strategy, and generate monthly insights.

• Stay updated on platform trends

  , new features, and best practices within the design, retail, and creative industry.

• Coordinate with marketing, founders, and creative teams

  to align content with brand objectives and business goals.

• Support paid promotions

  (if required) for targeted reach, brand visibility, and lead generation.

Qualifications

• Proven experience as a

  Social Media Strategist / Manager

  , preferably within design, architecture, retail, creative agencies, or lifestyle brands.
• Strong understanding of

  Instagram, LinkedIn

  , and content formats suited for B2B storytelling.
• Ability to conceptualize and execute

  aesthetic, design-driven content

  —videos, reels, photos, carousels, and project showcases.
• Familiarity with social media analytics tools (Meta Insights, Creator Studio, Hootsuite, Buffer, etc.).
• Creative thinking and strong copywriting skills with an eye for design.
• Basic understanding of

  paid social ads

  is a plus.
• Ability to work in a fast-paced environment and collaborate across multiple teams.