Social Media Specialist

Job Role: Social Media Executive

Experience : 1yrs - 3yrs

Location: Lower Parel (Mumbai)

We are seeking a highly motivated and creative Social Media Executive to join our marketing team. The ideal candidate will be passionate about social media, have a deep understanding of various platforms, and be able to develop and execute effective social media strategies to enhance our brand's online presence.

Responsibilities:

1. Social Media Strategy:

- Develop and implement social media strategies to meet organizational goals and objectives.

- Stay up-to-date with industry trends and best practices to ensure the brand remains competitive.

2. Content Creation:

- Create engaging and visually appealing content for various social media platforms, including text, images, videos, and graphics.

- Manage the content calendar to ensure a consistent posting schedule.

3. Community Management:

- Monitor and respond to comments, messages, and mentions across social media channels.

- Foster a positive and engaged online community while addressing customer inquiries and concerns.

4. Analytics and Reporting:

- Analyze social media performance metrics to track the effectiveness of campaigns.

- Prepare regular reports to showcase key insights and recommend improvements.

5. Campaign Management:

- Plan and execute social media advertising campaigns, including budget allocation and targeting strategies.

- Collaborate with cross-functional teams for campaign coordination.

6. Social Listening:

- Stay attuned to conversations and trends in the industry and among competitors.

- Utilize social listening tools to gather insights and adapt strategies accordingly.

7. Brand Voice and Guidelines:

- Ensure consistency in brand voice, style, and messaging across all social media channels.

- Adhere to brand guidelines and maintain a strong brand image online.

Qualifications:

- Bachelor's degree in Marketing, Communications, or a related field.

- Proven experience in social media management, with a strong portfolio of previous work.

- Proficiency in using social media management tools and analytics platforms.

- Excellent written and verbal communication skills.

- Creative thinking and the ability to generate innovative ideas.

- Strong organizational and time-management skills.

- Familiarity with SEO and content marketing is a plus.

If you are interested in it then kindly share your CV on hrsupport@naaginsauce.com

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person