Social Media Specialist

About the Role

We are looking for a creative and driven Social Media & Content Executive with 1–2 years of hands-on experience in managing social media platforms and basic copywriting. The ideal candidate will have prior agency experience and a strong understanding of youth-centric communication, especially for college students. This is a dynamic role where your creativity, copy skills, and digital instincts will be instrumental in building a vibrant online presence for the brand.

Key Responsibilities

• Manage day-to-day posting, engagement, and growth across platforms like Instagram, LinkedIn, YouTube, and Twitter.
• Write engaging, youthful, and brand-aligned copy for social media posts, captions, and digital campaigns.
• Collaborate with the design team to plan and execute social-first creatives and reels.
• Monitor trends, insights, and best practices to adapt content strategy for better reach and engagement.
• Engage with student communities and college ambassadors through digital platforms.
• Support campaign rollouts in sync with marketing objectives and content calendars.

Requirements

• 1–2 years of relevant experience in social media handling and basic copywriting.
• Prior agency experience is highly preferred.
• Must have worked with brands targeting college students or Gen Z audiences.
• Understanding of social media algorithms and content planning tools
• Creative mindset with the ability to adapt brand tone across platforms.
• Basic knowledge of Canva or design collaboration tools is a plus.
• Fluency in Hindi (spoken/written) is an added advantage.

Why Join Us

• Work with a fast-growing youth-first brand making a difference in student lives.
• Opportunity to own creative campaigns and see direct impact.
• Young, energetic work culture with learning across domains.

Job Types: Full-time, Internship

Pay: ₹20,000.00 - ₹25,000.00 per hour

Benefits:

• Paid time off

Schedule:

• Evening shift
• Monday to Friday

Work Location: In person