Social Media Specialist Cricket

Job Description: Social Media Specialist Cricket

Location:

Position Type:

Social Media Specialist

Key Responsibilities

• Content Creation & Management

• Conceptualize, create, and publish engaging content (text, graphics, videos, reels, live updates) across all official social media platforms (Facebook, Instagram, Twitter/X, YouTube, LinkedIn).
• Cover live matchdays, tournaments, player milestones, press conferences, and behind-the-scenes moments in real time.
• Build content calendars around cricket events, fixtures, and campaigns.

• Brand Building & Fan Engagement

• Strengthen brand voice by creating stories that celebrate players, teams, and community cricket initiatives.
• Drive interactive campaigns (polls, quizzes, contests, fan shoutouts) to increase audience participation.
• Monitor trends in cricket and sports media to keep content relevant and engaging.

• Analytics & Growth

• Track performance of posts, videos, and campaigns using analytics tools.
• Optimize strategies based on reach, impressions, engagement, and follower growth.
• Provide monthly reports and insights to management.

• Collaboration

• Work closely with the Media Manager, Coaches, and Cricket Operations team to ensure accurate and timely information dissemination.
• Coordinate with photographers, videographers, and designers for high-quality visual content.
• Support sponsors and partners with brand-aligned digital deliverables.

Qualifications & Skills

• Education:

  Bachelor’s degree in Communications, Journalism, Marketing, Sports Management, or related field.

• Experience:

  1–5 years of proven social media/content creation experience (sports industry preferred).

• Technical Skills:

• Proficiency in Canva, Photoshop, Premiere Pro, or other creative tools.
• Knowledge of social media analytics tools (Meta Business Suite, Hootsuite, etc.).

• Soft Skills:

• Strong writing skills with flair for storytelling.
• Passion for cricket and sports culture.
• Ability to work under pressure, especially during live matches.
• Creativity, adaptability, and attention to detail.

What We Offer

• A chance to work at the heart of Indian cricket’s growth story.
• Exposure to elite players, tournaments, and high-performance environments.
• A dynamic and collaborative workplace with room for creative freedom.
• Competitive salary and performance-based incentives.