Social Media Marketing Specialist

Job Description: We are seeking a creative and results-driven Social Media Marketing Specialist with 2 years of hands-on experience in managing social media campaigns, content creation, and blog writing. The ideal candidate will play a key role in strengthening our online presence, engaging our target audience, and supporting digital marketing efforts through compelling content across platforms. Key Responsibilities: Plan, create, schedule, and manage content across all major social media platforms (Instagram, Facebook, LinkedIn, etc.) Write engaging social media captions, blogs, and web content aligned with brand voice and SEO standards Monitor, analyze, and report on social media performance and audience engagement Stay updated with the latest social media trends, tools, and best practices Collaborate with the design and marketing team to develop promotional content and campaigns Manage community engagement – responding to messages, comments, and mentions Support SEO efforts through blog writing and keyword-driven content Requirements: Minimum 2 years of experience in social media marketing and content creation Strong writing skills with experience in blogs, social posts, and basic SEO Knowledge of social media tools (e.g., Meta Business Suite, Buffer, Canva, etc.) Familiarity with analytics tools like Google Analytics and platform insights Creativity, attention to detail, and a strong understanding of brand tone Show more Show less