Social Media Marketing Intern

About New Sky Coffee

New Sky Coffee is a premium community-driven café focused on quality, creativity, and contemporary café culture. The brand is expanding its narrative and seeks a dynamic social media intern who can embody the café’s voice, create impactful content, and help build a lifestyle community around the brand.

Role Overview

This role demands a creative communicator with strong command of English, a charismatic on-camera presence, and a proven social media footprint. The intern will conceptualize, script, film, and publish engaging content across platforms, with the objective of increasing brand reach, driving café footfall, and telling compelling stories around food, coffee, and experience design.

Key Responsibilities

• Ideate, shoot, and edit reels, videos, and stories showcasing café offerings, behind-the-scenes operations, chef interactions, customer stories, and brand values

• Maintain an active content calendar aligned to brand goals and seasonal trends

• Engage with online communities, respond to comments/messages, and build authentic digital relationships

• Track engagement analytics and optimize content for virality and conversion

• Coordinate with the chef and management for product knowledge, content direction, and campaign execution

• Promote new menu launches, events, and collaborations through creative storytelling

Candidate Profile

• Minimum 10,000 personal followers on Instagram (or equivalent traction on another platform) with demonstrable viral content or blog presence

• Exceptional English communication and presentation skills with a personable on-camera demeanor

• Passionate storyteller with an innate ability to persuade, sell, and inspire through content

• Strong understanding of Instagram, YouTube, and emerging social media formats

• Basic video editing and content production skills

• Confidence, curiosity, and a willingness to experiment with narrative formats

• Preference for candidates who are passionate about café culture, food, travel, lifestyle, and community-building

What We Offer

• Direct exposure to brand building in a premium café environment

• Creative freedom to experiment and build a personal + brand narrative

• Mentorship on café marketing, product storytelling, and hospitality brand building

• Stipend plus performance-based incentives

• Full-time role offer upon successful internship completion and performance

How to Apply

Share your resume, content portfolio, and social media profile links to:

newskycoffee23@gmail.com

Location: Saket, New Delhi (On-site role)