Social Media Marketing Executive

0 - 4 years

4 - 6 Lacs

Posted:17 hours ago| Platform: Foundit logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

  • Create engaging content including

    reels, posts, job posters, carousels, stories

    , etc., tailored for various social media platforms such as

    Instagram, Facebook, YouTube, Twitter, LinkedIn, Threads, WhatsApp

    , etc.
  • Develop and execute comprehensive

    social media strategies

    to enhance brand visibility and engagement across platforms.
  • Stay updated with the latest

    social media trends, tools, and best practices

    to drive continuous improvement in campaigns.
  • Utilize

    videography and photography skills

    to produce high-quality visual content that aligns with brand aesthetics.
  • Craft compelling

    captions and scripts

    for reels and videos that resonate with the target audience and enhance engagement.
  • Plan and maintain a

    content calendar

    , ensuring timely and consistent posting schedules across all channels.
  • Ensure each post reflects the company's

    brand identity, tone, and messaging guidelines

    .
  • Analyze

    social media analytics

    and manage data to track performance metrics, identify trends, and optimize strategies.
  • Engage with the audience by responding to

    comments, messages, and mentions

    in a timely and professional manner.
  • Collaborate with

    internal teams

    to align social media strategies with overall marketing objectives and campaigns.
  • Monitor

    competitors and industry trends

    to identify opportunities for growth and improvement in social media efforts.
  • Adhere to

    legal guidelines and privacy policies

    related to social media marketing and content creation.

Requirements:

  • Proven experience in creating and managing

    social media content

    across multiple platforms.
  • Strong understanding of

    social media marketing techniques and strategies

    .
  • Proficiency in using

    social media management tools and analytics platforms

    .
  • Excellent

    written and verbal communication skills

    with a keen eye for detail.
  • Ability to work effectively

    independently and as part of a team

    in a fast-paced environment.
  • Creative thinking and problem-solving skills

    to adapt to evolving social media trends.
  • Videography and photography skills

    , with experience in editing software, is a plus.
  • Bachelor's degree

    in Marketing, Communications, or a related field is preferred.

Key Skills:

  • Social Media
  • Brand Marketing
  • Posters
  • Content Editing

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