Social Media Marketing Executive

Job Description

Job Opening: Social Media Marketing Executive Location: Remote / Work from Home Type: Part-time / Full-time Page Focus: Educational Content (Instagram, Youtube) About Us: We run a fast-growing Instagram page focused on delivering high-quality educational content to a wide audience. Our content is informative, engaging, and designed to empower learners. We're looking for a passionate and creative Social Media Marketing Executive to help grow our presence and engagement online. Key Responsibilities: Develop and implement effective social media strategies to increase followers and engagement. Plan and schedule content (Reels, Stories, Posts) in coordination with the content team. Write engaging and on-brand captions with relevant hashtags. Monitor trends and viral content in the educational niche. Run and optimize Instagram ad campaigns (if applicable). Analyze performance metrics and provide regular reports on growth, reach, and engagement. Engage with the audience by replying to comments, DMs, and participating in relevant conversations. Requirements: Prior experience managing Instagram or other social media platforms. Strong understanding of Instagram algorithms, trends, and engagement strategies. Basic knowledge of Canva, CapCut, or similar tools for creating posts and stories. Excellent communication and writing skills. Self-motivated, creative thinker, and able to work independently. Interest or background in educational or learning content is a plus. Bonus Skills (Optional but Preferred): Experience in running paid ad campaigns on Instagram. Influencer outreach and collaboration management. SEO and hashtag optimization knowledge. What We Offer: Flexible work hours. Opportunity to be part of a growing digital brand. Growth potential and bonuses based on performance. Certificate or Letter of Recommendation (if required). Job Types: Full-time, Part-time, Permanent Pay: ₹15,000.00 - ₹35,000.00 per month Expected hours: No less than 25 per week Benefits: Cell phone reimbursement Health insurance Paid sick time Paid time off Work from home Schedule: Day shift Morning shift Work Location: In person