Social Media Marketer

We are seeking a dynamic and creative Social Media Marketer with hands-on experience in video editing and video shooting. The ideal candidate should have strong expertise in content planning, campaign execution, and performance analytics across all major social platforms. This role requires a balance of creativity and technical skill — someone who can conceptualize, create, shoot, edit, and publish engaging content aligned with brand strategy.

Key Responsibilities

Social Media Strategy & Management

• Plan and execute social media campaigns across Instagram, Facebook, LinkedIn, YouTube, X (Twitter), and emerging platforms.
• Develop monthly content calendars aligned with business goals and seasonal campaigns.
• Manage daily posting, community engagement, and respond to comments/messages professionally.

Content Creation

• Ideate, script, shoot, and edit videos for promotional campaigns, product demos, reels, behind-the-scenes content, and brand storytelling.
• Design static and motion creatives (images, carousels, short clips, stories) using tools like Canva or Adobe Creative Suite.
• Ensure all content reflects the company’s brand identity, tone, and messaging consistency.

Video Production

• Handle the entire video production process: pre-production planning, shooting, and post-production editing.
• Operate DSLR/mirrorless cameras, lighting equipment, and audio gear as needed.
• Edit raw footage using tools like Adobe Premiere Pro, CapCut, or Final Cut Pro to produce high-quality, engaging videos.

Performance Tracking & Reporting

• Monitor social media performance using analytics tools (Meta Business Suite, Google Analytics, etc.).
• Prepare monthly reports with insights, growth metrics, and recommendations.
• Continuously optimize content strategy based on audience engagement and reach data.
• Collaboration & Coordination
• Work closely with the design, marketing, and product teams to align social campaigns with overall marketing goals.
• Coordinate with internal teams for event coverage, product launches, and promotional shoots.
• Stay updated with current digital trends, platform algorithm changes, and content best practices.

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Mass Communication, Media Studies, or a related field.
• Proven experience (1–3 years) in social media marketing and content creation.
• Proficiency in video editing software (Adobe Premiere Pro, Final Cut Pro, CapCut, etc.).
• Hands-on experience with video shooting and basic photography techniques.
• Strong understanding of digital marketing trends, algorithms, and content formats.
• Excellent verbal and written communication skills.
• Ability to multitask, meet deadlines, and work independently in a fast-paced environment.
• Basic knowledge of ad management on Meta, Google Ads, and LinkedIn Ads is an added advantage.

Preferred Skills (Good to Have)

• Experience using design tools such as Adobe Photoshop, Illustrator, or Canva.
• Knowledge of AI-based tools for content creation and marketing automation.
• Basic understanding of SEO and online reputation management.
• Prior experience working in startups or tech-focused environments.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

• Health insurance

Ability to commute/relocate:

• Narhe, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Will you be able to come for face to face interview?

Experience:

• Social media marketing: 1 year (Required)

Work Location: In person