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Social Media Manager

TekFriday Processing Solutions Pvt Ltd

0 years

0 Lacs

golconda telangana india

Posted:4 days ago| Platform:

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Skills Required

data strategy content engagement consistency strategies drive visual okrs programming video cadence analysis tracking compliance publishing analytics schedule reports

Work Mode

On-site

Job Type

Full Time

Job Description

We’re seeking a creative, data-driven marketer to own our social presence end-to-end. You will shape platform strategy, program content calendars, lead short-form creative (Reels/Shorts), manage influencers, and turn insights into campaigns that grow awareness, engagement, and community—while ensuring brand consistency across channels.

What We Expect You To Do

Social Strategy & Brand Positioning

Develop and execute platform-specific social strategies to drive awareness, engagement, and follower growth.
Define content pillars, tone of voice, visual guardrails, and campaign OKRs aligned to business goals.

Content Programming & Calendar Management

Build and manage monthly/weekly content calendars mapped to campaigns, launches, events, and trend moments.
Plan short-form video (Reels/Shorts) and always-on content cadence; maintain cross-channel consistency.

Creative Production (Short-Form & Always-On)

Oversee production of posts, stories, carousels, and Reels/Shorts across priority platforms.
Write on-brand copy, hooks, and CTAs; ensure creative quality, brand safety, and compliance.

Market, Trend & Competitor Intelligence

Conduct competitor analysis and social listening to identify white-space opportunities.
Track trends/hashtags; run content experiments (formats, lengths, thumbnails) and apply learnings.

Influencer & Creator Partnerships

Identify, vet, and onboard creators/influencers; negotiate deliverables and timelines.
Manage briefs, approvals, and performance tracking; ensure disclosure/compliance guidelines are met.

Publishing, Community, Analytics & Documentation

Schedule/publish content; manage comments/DMs and community sentiment.
Define and track KPIs (reach, engagement rate, watch time, saves/shares, CTR, follower growth); deliver reports with insights and optimizations.
Maintain brand playbooks, content guidelines, and campaign documentation.

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Social Media Manager