Social Media Manager

Job Overview:

We are looking for an experienced and creative Social Media Manager to lead the digital presence of multiple brands under a fast-growing business group. The ideal candidate will be responsible for planning, creating, executing, and monitoring content and campaigns across social media platforms. This role involves strategic planning, hands-on content production, ad campaign management, and performance tracking—all aligned with brand guidelines and marketing objectives.

Key Responsibilities:

• Develop and manage content calendars for platforms including Instagram, Facebook, YouTube, LinkedIn, and Google Business.
• Design creatives and produce visual content such as posters, brochures, reels, banners, and flyers.
• Plan, shoot, and edit both short-form and long-form video content.
• Schedule and publish content in line with the approved calendar.
• Respond to social media queries, comments, and reviews within defined timelines.
• Coordinate with external vendors and internal teams for content production, campaign execution, and marketing requirements.
• Manage social media accounts for different verticals under the group (e.g., hospitality, construction, workspaces).
• Monitor and report on the performance of Meta ad campaigns and other paid promotions.
• Track key digital metrics and submit detailed monthly performance reports with insights and recommendations.
• Ensure consistent brand voice, tone, and visual identity across all platforms.
• Oversee influencer collaborations, giveaway campaigns, and PR content with proper approvals.
• Monitor Google Business pages, SEO tools, and maintain accuracy and visibility across listings.
• Maintain organized archives of content, calendars, media assets, and reports.
• Collaborate with HR and other departments to support internal branding and employee-focused content.

Candidate Requirements:

• Minimum 2 years of experience in social media management or a similar digital role.
• Strong graphic design and video editing skills (Canva, Adobe Suite, or equIvalent tools).
• Proficient in managing Meta Business Suite and other scheduling/analytics tools.
• Good communication, copywriting, and creative thinking skills.
• Ability to coordinate with multiple stakeholders and meet deadlines consistently.
• Attention to detail and strong sense of branding and aesthetics.
• Basic knowledge of SEO and digital ad performance is a plus.
• Experience handling multi-brand social media accounts is preferred.

Job Type: Full-time

Application Question(s):

• Do you have experience in content creation, poster making and videography?

Experience:

• Social media marketing: 1 year (Preferred)

Location:

• Kakkanad, Kochi, Kerala (Preferred)

Work Location: In person