Social Media Executive

Social Media Executive

Key Responsibilities

• Social Media Calendar:

  Plan, prepare, and execute monthly content calendars across Instagram, Facebook, LinkedIn, YouTube & X.

• Content Ideation & Execution:

  Conceptualize, draft, and publish engaging posts, reels, and stories aligned with each brand’s voice and goals.

• Automation & Scheduling:

  Use tools like

  Meta Suite, Buffer, Hootsuite, Zapier, ManyChat, and Notion

  to streamline daily posting and reporting.

• Optimization:

  Track content performance and optimize post timing, hashtags, and creatives for better reach and engagement.

• Reporting:

  Prepare weekly and monthly performance reports with key insights — impressions, engagement rate, follower growth, CTR, etc.

• Community Management:

  Monitor comments, DMs, and brand mentions; engage actively to build genuine audience relationships.

• Collaboration:

  Work closely with design, content, and performance marketing teams to ensure consistency across campaigns.

• Trend Spotting:

  Identify trending audio, formats, and social media trends and adapt them creatively for brand handles.

• Influencer & PR Support:

  Coordinate with influencers, prepare collaboration briefs, and track campaign deliverables when needed.

• A/B Testing:

  Run experiments on creatives and posting schedules to maximize engagement and conversions.

Skills & Tools You Should Know

• Proficiency in

  Meta Business Suite, Canva, Buffer, Zapier, and Google Analytics.

• Good understanding of

  social media algorithms, ad boosting, and automation workflows.

• Strong command over written English and brand tone consistency.
• Familiarity with

  AI tools

  for caption generation, trend research, or analytics is a plus.
• Basic creative sense (reels editing, thumbnail ideas, or caption alignment).
• Data-driven approach with the ability to translate insights into actions.

Qualifications

• Bachelor’s degree in Marketing, Mass Communication, or any related field.
• Minimum

  2.5–3 years of hands-on experience

  managing social media for brands or agencies.
• Prior agency experience preferred.

What You’ll Get

• Opportunity to manage leading

  PR, lifestyle, astrology, real estate, and tech brands

  .
• Exposure to integrated digital + influencer + PR campaigns.
• Fast-paced learning under experienced marketers and strategists.
• Creative freedom to test automation tools, trends, and new-age engagement strategies.
• A young, collaborative, and performance-driven work culture.

If you’re someone who loves mixing creativity with data and automation, this is your place to grow.

surabhi@mediamaniacsgroup.com or richa@mediamaniacsgroup.com

• with the subject line “Application – Social Media Executive.”