Social Media Content Creator

Location:

Bangalore

Experience:

2+ Years

Company:

Vyapar App (www.vyaparapp.in)

Role Overview

We’re looking for a creative and strategic

Social Media Content Creator

with proven experience in planning, creating, and optimizing content primarily for

YouTube

and

Instagram

. You will be responsible for building Vyapar’s digital presence and engaging our audience through compelling video content, reels, shorts, and storytelling formats tailored for SMEs, retailers, and business owners.

Key Responsibilities

Develop and execute a content calendar for YouTube and Instagram aligned with the brand’s objectives and voice.Conceptualize, shoot, edit, and publish high-quality video content, reels, shorts, and carousel posts.Write catchy captions, scripts, and post descriptions in line with SEO and platform trends.Engage with audiences through comments, stories, and DMs, fostering community engagement.Collaborate with design, marketing, and product teams to amplify brand messaging through social content.Track content performance using analytics tools and iterate based on insights.

Requirements

Proven experience in creating and growing content on YouTube and Instagram.Strong video shooting and editing skills (using tools like Final Cut Pro, Adobe Premiere Pro, InShot, or CapCut).Excellent storytelling ability, especially with short-form content.Familiarity with SEO for YouTube, hashtags, content trends, and social algorithms.Comfort in front of the camera (or directing others) is a plus.Ability to manage multiple content pipelines and meet publishing deadlines.

Education & Experience

Bachelor’s degree in Media, Communication, Marketing, or any relevant field.2+ years of experience in content creation for a brand, agency, or as a content creator/influencer.Portfolio or content samples must be provided with the application.

Nice To Have

Knowledge of tools like Canva, Photoshop, or Illustrator.Basic understanding of business/finance to connect with Vyapar’s target audience.

Why Join Vyapar

Be part of a fast-growing SaaS brand empowering small businesses in India.Freedom to experiment and lead your content strategy.Competitive compensation and performance-based incentives.Collaborative work environment with a growth-focused culture.