Job
Description
Social Media Management: Handle day-to-day management of company profiles (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.). Plan, create, and schedule engaging and creative content (posts, stories, reels, videos, etc.). Respond to messages, comments, and inquiries in a timely and professional manner. Monitor social media trends, competitor activities, and customer feedback to enhance brand reputation. Increase followers, engagement, and reach organically through strategic activities. Coordinate with the design and content teams for visuals, captions, and campaign ideas. Track and report monthly social media performance metrics. Facebook & Google Ads Management: Set up, manage, and optimize paid ad campaigns on Facebook Ads Manager and Google Ads. Conduct keyword research, audience segmentation, and targeting. Create compelling ad copies and visuals that drive conversions. Monitor daily ad performance, adjust budgets, and optimize bids for best ROI. Analyze campaign data and generate detailed performance reports. A/B test ad creatives, audiences, and landing pages to continuously improve results. Stay updated with new advertising trends, algorithms, and best practices. Requirements: Bachelor's degree in Marketing, Communications, Business, or related field. 1–2 years of proven experience in managing social media accounts and paid ad campaigns. Hands-on experience with Facebook Ads Manager and Google Ads (Search, Display, Video). Knowledge of SEO, keyword planning, and digital marketing strategies. Ability to create and edit content (basic graphic design skills are a plus). Strong analytical skills and attention to detail. Excellent written and verbal communication skills. Familiarity with tools like Canva, Hootsuite, Google Analytics, Meta Business Suite, etc. Creative mindset with the ability to suggest new ideas and improvements. Job Type: Permanent Pay: ₹15,000.00 - ₹20,000.00 per month Schedule: Day shift Work Location: In person
