SMO & Email Marketing

Job Opening: Digital Marketing Executive – SMO & Email Marketing Location: [Natures Natural India,51, 1/6, Sahibabad Industrial Area Site 4, Sahibabad, Ghaziabad, Uttar Pradesh 201010] Job Type: Full-Time Experience: 1–4 Years Posted On: [Today’s Date] Apply At: [digital.aromaaz@gmail.com] About the Role We are looking for a creative and data-driven Digital Marketing Executive with hands-on experience in Social Media Optimization (SMO) and Email Marketing . The ideal candidate will be responsible for enhancing our online brand presence and driving engagement through strategic content and targeted email campaigns. Key Responsibilities: Social Media Optimization (SMO) Manage daily social media activities across platforms like Facebook, Instagram, LinkedIn, Twitter, Pinterest , etc. Plan, create, and schedule engaging and visually appealing content. Boost organic growth through hashtag strategy , community interaction, and consistent posting. Collaborate with designers and content creators for creatives, reels, and videos. Analyze platform metrics and generate performance reports. Keep up with the latest trends and platform algorithm updates. Email Marketing: Plan and execute targeted email marketing campaigns (newsletters, promotions, announcements). Design and write compelling email content and subject lines that drive opens and clicks. Manage subscriber segmentation and personalization for better engagement. Monitor performance metrics like open rate, click-through rate, bounce rate , and conversions . Ensure all emails comply with data protection laws (e.g., GDPR, CAN-SPAM). Key Skills Required: 1–4 years of hands-on experience in SMO and Email Marketing . Proficiency with tools like Canva, Buffer, Hootsuite, Meta Business Suite for social media. Experience with email platforms like Mailchimp, Sendinblue, Klaviyo , etc. Strong copywriting and visual content sense. Ability to analyze data and optimize campaigns accordingly. Excellent communication and organizational skills. Qualifications: Bachelor’s degree in Marketing, Communications, or a related field . Certifications in Email Marketing or Social Media Marketing (preferred). Job Type: Full-time Pay: ₹15,000.00 - ₹25,000.00 per month Schedule: Day shift Supplemental Pay: Performance bonus Work Location: In person