SEO Specialist

Key Responsibilities

• Conduct in-depth keyword research to identify high-performing and relevant search terms aligned with business goals.
• Optimize website content, meta descriptions, title tags, header tags, and other on-page SEO elements for improved visibility and rankings.
• Implement proven SEO strategies and technical optimizations to enhance organic search performance.
• Monitor, analyze, and report on SEO performance metrics using tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
• Plan and execute link-building strategies to enhance website authority and improve backlink profiles.
• Stay updated with the latest trends, algorithm changes, and SEO best practices to ensure continued growth in search visibility.
• Collaborate with content writers, developers, and designers to ensure SEO best practices are integrated into all digital assets and content strategies.
• Conduct regular SEO audits and provide actionable recommendations to improve site health and search performance.

Preferred Qualifications

• 2+ years of proven SEO experience (in-house or agency).
• Proficiency with SEO tools like Google Analytics, Search Console, Screaming Frog, SEMrush, Ahrefs, etc.
• Strong understanding of search engine algorithms, keyword research, content optimization, and technical SEO.
• Ability to interpret data and draw actionable insights.
• Experience working with CMS platforms (e.g., WordPress, Shopify, etc.).
• Excellent communication and project management skills.

Job Type: Full-time

Pay: Up to ₹30,000.00 per month

Schedule:

• Day shift

Ability to commute/relocate:

• Dehradun, Uttarakhand: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person