SEO Specialist

About Gruve

Position Summary

Key Responsibilities

Technical SEO & Site Health

• Conduct in-depth SEO audits and fix technical issues (crawlability, indexation, Core Web Vitals, schema, etc.)
• Collaborate with dev/design teams to ensure SEO best practices are baked into Gruve.ai and its regional sites
  

Keyword Research & Topical Authority

• Perform semantic keyword research aligned with business goals using tools like Ahrefs, Semrush, and Google Search Console
• Support content team with topical maps, content clusters, and on-page strategies to establish authority in core focus areas
  

On-Page & Off-Page Optimization

• Optimize pages for E-E-A-T, intent, structure, and performance
• Build and manage a scalable internal linking system
• Identify and implement white-hat backlink strategies, leveraging digital PR and content assets
  

Content Collaboration

• Work with content writers to ensure SEO-friendly and human-first content
• Support localization SEO efforts for regional subdomains (e.g., Gruve Korea)
  

Performance Tracking & Reporting

• Build dashboards and monthly reports to showcase rankings, traffic, leads, and technical improvements
• Monitor and adapt strategies based on algorithm updates, competitive movements, and user behavior
  

Basic Qualifications

• 4–7 years of proven SEO experience, preferably in B2B SaaS, cybersecurity, or enterprise software.
• Strong knowledge of technical SEO, schema markup, canonicalization, redirects, and site migrations.
• Expertise in tools like Ahrefs, Screaming Frog, GA4, GSC, Semrush, Surfer SEO, and ChatGPT/AI SEO tools.
  

Preferred Qualifications

• Experience with semantic SEO frameworks and building topical authority (Koray Tugberk methodology is a plus).
• Ability to interpret data and draw actionable insights.
• Strong project management and cross-functional collaboration skills.
  

Why Gruve