SEO Specialist

Job Description

We are seeking a results-driven and detail-oriented SEO Specialist to join our digital marketing team. The ideal candidate will be responsible for developing and executing effective search engine optimization (SEO) strategies to drive organic traffic, improve search engine rankings, and enhance the company’s online visibility. Conduct comprehensive keyword research and analysis to guide content creation and inform SEO strategy. Develop and implement effective link-building strategies and outreach campaigns. Optimize website content, landing pages, and blog posts for search engines (including on-page and off-page SEO). Monitor, analyze, and report on SEO performance using tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog. Perform regular technical SEO audits to identify and fix crawl errors, broken links, indexing issues, and site speed or mobile usability concerns. Collaborate with content creators, developers, and UX/UI designers to ensure SEO best practices are implemented across all digital platforms. Stay informed about the latest SEO and digital marketing trends, Google algorithm updates, and industry best practices. Conduct competitor analysis to uncover growth opportunities and enhance SEO strategies. Develop and maintain an SEO-driven content strategy aligned with business goals. Deliver detailed SEO analysis and monthly performance reports, offering actionable insights and strategic recommendations. Job Type: Full-time Pay: ₹20,000.00 - ₹25,000.00 per month Schedule: Day shift Work Location: In person