0 - 31 years

1 - 3 Lacs

rajarhat kolkata/calcutta

Posted:1 day ago| Platform: Apna logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We are looking for a results-driven SEO Analyst to join our growing team. The ideal candidate will be responsible for developing and implementing effective search engine optimization strategies to increase website traffic, improve rankings, and generate leads/sales. You will work closely with our marketing and content team to ensure best practices are properly implemented across all digital platforms. Key Responsibilities:Conduct keyword research and competitive analysis to identify growth opportunities. Develop and execute on-page and off-page SEO strategies. Optimize website content, landing pages, and blogs for higher visibility and search rankings. Perform technical SEO audits and recommend improvements. Track, analyze, and report on SEO performance metrics (Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.). Stay updated with the latest SEO trends, search engine algorithms, and best practices. Collaborate with developers, designers, and content writers to implement SEO improvements. Manage link-building strategies and outreach campaigns. Monitor and improve website speed, mobile-friendliness, and overall user experience. Requirements:Proven experience as an SEO Analyst, SEO Executive, or similar role. Strong knowledge of Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, or similar SEO tools. In-depth understanding of ranking factors and search engine algorithms. Knowledge of technical SEO (site architecture, sitemaps, schema markup, etc.). Familiarity with HTML, CSS, and basic website development principles. Excellent analytical, problem-solving, and communication skills. Ability to manage multiple projects and meet deadlines. Preferred Qualifications:Experience with WordPress, Shopify, or other CMS platforms. Understanding of local SEO and Google My Business optimization. Knowledge of paid ads (Google Ads, Facebook Ads) is a plus. What We Offer:Competitive salary based on experience. Growth opportunities in a fast-paced digital marketing agency. Collaborative and supportive work environment. Opportunity to work with diverse clients across industries.

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