Senior Manager – Communications

Function /Division: Communications

Location: Delhi

About CRY:
CRY is India’s most trusted NGO working on the issue of child rights for the last 45 years. Over the years CRY has impacted the lives of over 3 million children in India. CRY has many firsts to her credit over the years in Resource Generation, Programme, Brand Communications, People practices, and Finance. CRY’s reach is Pan India with a presence in 15 states. CRY works to ensure happier childhoods for India’s children

Your Role:
As a member of the communications function, you will act as a brand custodian and ensure that all brand guidelines and communication SOPs are adhered to.
Brand Custodian – Maintain brand integrity across internal & external communications and in with all relevant stakeholders
Stories – Write human interest stories by liasing with respective teams implementing social development programs across the region
Campaigns – Ideate, Conceptualize and execute national/regional campaigns in collaboration with the communication function
Partnerships – Forge pro – bono or subsidized partnership with brands, outdoor media and Government institutions
Social Media – Write and source content from the region to highlight regional achievements contributing to the overall brand visibility
Donor Communication – Ideate, conceptualize and execute communication to engage CRY donors in collaboration with communication & resource generation function
Program – Ideate, conceptualize and execute branding of CRY Child Activity Resource Centre, Digital Learning Centre, STEM Centre, events & consultations, anchor production of impact films, publications, ideating and execution of Social Behaviour Change Communication (SBCC) – IECs, Flash Cards, Wall Messaging etc.
Volunteer Engagement – Mentoring of Volunteers for Communication Content, work collaboratively with VE team for driving campaigns and organizing regional events and also work with volunteers on creative communication content
Other functions – Collaborate with the different functional teams to formulate and implement communication plans to reach out to their respective stakeholders
Vendor Management – Liaise with vendors to ensure coummiciation output like publications, films, collaterals etc.
Financial Responsibilities – Ensure compliance to budgets and overall cost effectiveness of the functional activities. Manage vendor payments in an accurate and timely manner

You:

You must be a Graduate/Post Graduate in Marketing/ Brand Communications or Mass Communications with 5 to 7 years experience in a brand communications role in a mid-sized organization. Strong understanding of communications and brand & marketing concepts and its tools along with excellent written and oral communication skills in English is essential. Initiative, focus on outcome and tenacity along with an innate drive to explore communication opportunities would be required to fulfill the role.

Write in:
Please email your application to careers@crymail.org mentioning the post applied for on the subject line. Also please mention the name of the website where you have seen the advertisement.