Senior Executive- Influencer Marketing

Senior Executive Influencer Marketing – Oyela

We’re looking for someone who lives and breathes influencer culture — especially in fashion. If you understand creator psychology, know how to drive visits (not vanity metrics), and can turn affiliate creators into consistent revenue engines, this role is for you.

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👗 About Us

Oyela is a fast-growing D2C fashion brand for the bold, expressive, and unapologetically original. We're not just building a clothing brand — we're building a movement. Influencers are at the core of our growth engine —and you’ll be the one steering it forward.

💼 What You’ll Do

● Scout and onboard high-potential affiliate fashion creators who fit the brand and campaign goals.

● Analyze creator pages to identify best-fit products, hooks, and content themes that can drive max visits. ● Maintain strong relationships with creators to ensure smooth coordination and timely content delivery.

● Manage creator product selections and shipments, ensuring all orders align with campaign timelines.

● Track performance metrics like page visits, CPV and implement weekly optimization plans.

● Hit monthly influencer-driven marketing targets with structured action plans.

🧰 What You Bring

● 1–2 years of experience in influencer, affiliate, or performance marketing (fashion preferred).

● Strong understanding of Instagram fashion ecosystem — creators, trends, formats.

● Ability to analyze creator pages and predict what will work (and what won't).

● Excellent communication & negotiation skills — you know how to work with creators.

● Data-driven mindset with comfort in sheets, reports, and performance metrics.

● Strong organizational skills — you can manage 50–100 creators without chaos. 

🚀 What You’ll Get

● A chance to build one of India’s strongest creator-led growth engines.

● Ownership, autonomy, and the ability to experiment with creators weekly.

● A young, fast-paced team that understands influencer culture.

● Competitive pay, growth opportunities, and exposure to high-scale D2C operations.

Let’s build something bold. 🙌🏻