Senior Executive - Branding

As an Assistant Manager - Branding at Mallcom India Limited, you will play a crucial role in enhancing the brand presence and ensuring the successful execution of branding initiatives. Your responsibilities will include: - **End-to-End Management of Exhibitions & Seminars:** You will be in charge of planning, executing, and overseeing all aspects of exhibitions and seminars to ensure effective brand representation. - **Vendor Coordination:** You will liaise with various vendors to ensure smooth execution of events, negotiate contracts, and guarantee quality service delivery. - **Cross-Department Collaboration:** Working closely with internal departments and external agencies, you will align branding efforts with business goals. - **Sales Facilitation:** Implement branding strategies that support sales growth, collaborating with dealers and distributors to enhance market presence. - **Brand Engagement:** Drive active brand engagement across both Above the Line (ATL) and Below the Line (BTL) channels to maximize visibility and reach the target audience. **Key Requirements:** - Proven experience in branding, marketing, or event management within a relevant industry. - Strong understanding of ATL and BTL marketing strategies. - Excellent communication, negotiation, and project management skills. - Ability to manage multiple stakeholders and work effectively under tight deadlines. - Proficiency in MS Office and familiarity with digital marketing tools is a plus. If you are passionate about branding and marketing, have a knack for driving sales growth through strategic initiatives, and possess excellent communication and project management skills, we encourage you to apply for this role. Location: HO - Kolkata Email your CV's to hr@mallcom.in,