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Senior Director - Content

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Posted:2 days ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

Role

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Overview Of The Role

Mindshare Fulcrum, a part of GroupM and the dedicated media arm for Hindustan Unilever (HUL), is seeking a visionary Senior Director of Content to be a part of our dynamic Content+ division. This role is an exciting opportunity for a creative professional who can blend content expertise with strategic thinking to craft standout campaigns that redefine brand experiences. As part of one of the world’s most innovative media networks, you’ll join a team focused on evolving content marketing for some of India’s most impactful brands.

What We’re Looking For

  • Creative Strategists: Individuals with an in-depth understanding of the content landscape who are skilled at translating brand narratives into immersive experiences. A background in media or creative agency is highly valued, especially those who can inspire clients with boundary-pushing ideas and impactful solutions.
  • Cultural Enthusiasts: A natural affinity to pop culture, and the ability to unearth powerful insights from everyday trends and conversations, allowing them to inject relevance and resonance into campaigns.
  • Award-Winning Visionaries: Proven experience creating multi-media campaigns that blend traditional and digital mediums, using creativity as a tool to capture and retain audience attention.
  • Innovative Storytellers: Talent for breaking the mold, with a knack for challenging industry standards and infusing campaigns with an original perspective. A creative flair, coupled with strong proficiency in presentation tools (PowerPoint, Canva) and operational knowledge in Excel, is essential.

What a Day Looks Like

As our Director of Content, you’ll work on a balancing act of creative ideation and campaign strategy. Each day will see you:
  • Crafting breakthrough content ideas and devising stories that captivate audiences.
  • Sourcing unique partnerships and exploring experimental content formats.
  • Collaborating closely with clients to co-create pitches that inspire.
  • Supervising the execution and fine-tuning of campaigns, ensuring excellence in delivery. Goals & Milestones

In 3 Months

Cultivate strong client relationships and establish trust by delivering innovative, integrated content marketing solutions.

In 6 Months

Apply advanced technologies to create immersive media experiences, encourage cross-format initiatives, and drive commerce through strategic content.

In 12 Months

Lead award-winning campaigns at national and international forums, showcasing Mindshare Fulcrum’s creative edge.

Life At WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.Please read our Privacy Notice (

https://www.wppmedia.com/pages/privacy-policy)

for more information on how we process the information you provide.While we appreciate all applications received, only those candidates selected for an interview will be contacted. requisitionid:42867

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