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Senior Director - Content

15 - 20 years

30 - 35 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Mindshare Fulcrum, a part of GroupM and the dedicated media arm for Hindustan Unilever (HUL), is seeking a visionary Senior Director of Content to be a part of our dynamic Content+ division. This role is an exciting opportunity for a creative professional who can blend content expertise with strategic thinking to craft standout campaigns that redefine brand experiences. As part of one of the world s most innovative media networks, you'll join a team focused on evolving content marketing for some of India s most impactful brands.
What we're Looking For
  • Creative Strategists: Individuals with an in-depth understanding of the content landscape who are skilled at translating brand narratives into immersive experiences. A background in media or creative agency is highly valued, especially those who can inspire clients with boundary-pushing ideas and impactful solutions.
  • Cultural Enthusiasts: A natural affinity to pop culture, and the ability to unearth powerful insights from everyday trends and conversations, allowing them to inject relevance and resonance into campaigns.
  • Award-Winning Visionaries: Proven experience creating multi-media campaigns that blend traditional and digital mediums, using creativity as a tool to capture and retain audience attention.
  • Innovative Storytellers: Talent for breaking the mold, with a knack for challenging industry standards and infusing campaigns with an original perspective. A creative flair, coupled with strong proficiency in presentation tools (PowerPoint, Canva) and operational knowledge in Excel, is essential.
What a Day Looks Like
As our Director of Content, you'll work on a balancing act of creative ideation and campaign strategy. Each day will see you:
  • Crafting breakthrough content ideas and devising stories that captivate audiences.
  • Sourcing unique partnerships and exploring experimental content formats.
  • Collaborating closely with clients to co-create pitches that inspire.
  • Supervising the execution and fine-tuning of campaigns, ensuring excellence in delivery.
    Goals & Milestones
In 3 Months:
Cultivate strong client relationships and establish trust by delivering innovative, integrated content marketing solutions.
In 6 Months:
Apply advanced technologies to create immersive media experiences, encourage cross-format initiatives, and drive commerce through strategic content.
In 12 Months:
Lead award-winning campaigns at national and international forums, showcasing Mindshare Fulcrum s creative edge.

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