Digivance Solutions logo

Digital Marketer and Content Writer

3 - 8 years

4 - 9 Lacs

mumbai pune bengaluru

Posted:Just now| Platform: Naukri logo

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Skills Required

digital marketing content calendar a/b testing canva email marketing social media marketing blog writing content writing google ads wordpress figma landing pages utm tracking copywriting sem ga4 meta ads google search console

Work Mode

Work from Office

Job Type

Full Time

Job Description

THIS IS A HOME BASED JOB. YOU CAN DO IT ANYWHERE.

Role & responsibilities

  • Write & edit website pages, blogs (EEAT-aligned), landing pages, ad copy, social posts, emailers & case studies.
  • Build content calendars; conduct topic & keyword research; maintain brand voice & style guide.
  • Coordinate with design for creatives;

Preferred candidate profile

  • Plan social media (LinkedIn/Instagram/Facebook/Twitter) with hooks and CTAs.
  • Assist with basic paid campaigns (Meta/Google Ads) and remarketing audiences.
  • Email/marketing automation (lists, segmentation, A/B tests, deliverability)
  • Analytics & Reporting
  • Own weekly dashboards: traffic, rankings, CTR, conversions, CPL, ROAS.
  • Derive insights; propose experiments (copy, creatives, landing pages).

Good-to-Have

  • Basic Google Ads/Meta Ads, UTM tracking.
  • Email tools (Mailchimp/Klaviyo/HubSpot).
  • Basic Canva/Figma for quick edits; collaboration with designers.
  • Understanding of EEAT, helpful-content guidelines, and YMYL caution.

Education

  • Bachelors in Marketing/Communications/Journalism/English/Business or equivalent experience. Certifications (Google Analytics/Ads, HubSpot Content/Email) are a plus.

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