104 Ga4 Jobs

"Turning First-Time Users into Lifelong Loyalists" Position Summary A Retention marketing professional will play a critical role in driving digital growth for personal care brands Naturali and Within Beauty. The role requires a data-driven individual with strong execution skills in performance marketing, customer retention, and digital campaign optimization. The candidate should bring a balance of creativity and analytics, having previously worked in high-growth digital environments, preferably in D2C or beauty/personal care segments. Job Description Performance Marketing & Business Growth Lead ROI-driven campaigns across Google, Meta, YouTube, and affiliates. Strategize and execute customer acquisition plans with media mix and creative testing. Manage digital funnel metrics (traffic, CAC, ROAS, conversions). Customer Retention & Lifecycle Campaigns Run automated campaigns via email, SMS, WhatsApp using tools like Klaviyo/MoEngage. Build high-LTV cohorts and reactivation strategies based on churn analytics. Work with CX/product teams to incorporate feedback into lifecycle workflows. Campaign Management & Optimization Optimize creatives, landing pages, targeting, and messaging. Monitor and analyze KPIs (CTR, LTV, ROAS, churn) using GA4, Meta Manager, Shopify. Share actionable insights through regular reporting. Digital Product Launches Plan and execute end-to-end digital launch campaigns for new SKUs. Coordinate with paid media and CRM teams for integrated go-to-market plans. Agency, Platform & Internal Collaboration Liaise with media agencies, influencers, and performance vendors. Partner with internal design, product, tech, and CX teams for seamless execution. Monitor agency deliverables and optimize partner performance. People & Process Management Mentor junior team members/interns in digital operations. Contribute to SOPs, documentation, and testing frameworks. Education & skill sets required Bachelors/Masters in Marketing, Business, Communications or related field. 35 years in digital marketing with a proven business impact. Prior experience in performance channels and CRM tools is essential. Strong analytical and data interpretation skills. Proficiency in Google Ads, Meta Ads, GA4, and tools like Klaviyo/MoEngage. Good project and stakeholder management ability. Show more Show less

About Zwende: An ISB Alumni Venture, approved by DIPP under Startup India. Zwende is the worlds first creator-to-consumer platform which offers unique creative products, learning and entertainment from independent artists/makers, boutique designers, and rural artisans. Zwende is built to offer the unlimited creativity of the creators and match it to the need, of todays consumers, for individuality and self-expression. Zwende is the only Indian start-up featured by Amazon&aposs Global CTO, Werner Vogels, on his show Now Go Build (NGB). NGB tells stories of global entrepreneurs using cloud-based technologies to solve hard, real-world problems. Watch the show here: https://www.youtube.com/watchv=2n7bm0mteG0 At Zwende, we&aposre not just building products we&aposre reimagining how theyre built. Were crafting a world-class, AI-first product and technology team, and we&aposre on the hunt for an AI Product Analyst whos ready to redefine what this role means. This isn&apost your typical analyst gig. Youll be part of a new generation of product thinkers those who blend data, instinct, and cutting-edge AI to shape decisions, automate insights, and accelerate product velocity. You wont just support the product; youll co-create it, using AI as your co-pilot. If you&aposre excited about operating at 10x speed, impact, and creativity and building the muscle to lead AI-native product roles across the tech ecosystem this is your launchpad. If this has got you excited, lets dive deeper. Here are all the things that the AI Product Analyst would do: Combine data across Google Analytics, Meta Ads & Shopify to come up with unique product/business hypothesis that will move the business forward Spin up automated A/B testing frameworks using tools like GrowthBook or PostHog, powered by AI agents to monitor results, adjust hypotheses, and even auto-suggest next test variations. Learn vibe coding on Replit/Cursor etc, to be able to prototype new product ideas and validate them in a matter of days, before they get into regular product development Build Agents using n8n or Agent builder toolkits which can automate workflows for the entire organization Train and deploy lightweight recommender systems (e.g., using embeddings + Shopify data) that surface relevant products or bundles dynamically. Lead AI onboarding sessions for other team members, making AI-first thinking part of the org DNA from designers and marketers to CX and ops. To become successful in this role, you will need: Core Analytical & Product Skills Strong grounding in data analysis fluency in SQL, Excel/Sheets, and experience with tools like GA4, Shopify analytics, and Meta Ads Manager. Ability to connect the dots across platforms and datasets to uncover user behavior insights, marketing ROI, and conversion gaps. Comfort with rapid experimentation running A/B tests, interpreting results, and suggesting actionable changes. Experience working closely with product teams to inform feature prioritization and validate product hypotheses with data. AI-Native Thinking Hands-on experience (or deep curiosity) with tools like Replit, Cursor, n8n, or LangChain to automate, prototype, or build internal tools. Familiarity with how LLMs work, and how they can be used for analysis, summarization, ideation, and UX (even if you haven&apost fine-tuned one yourself). Ability to design, prompt, or configure AI agents to automate workflows (internal dashboards, reporting agents, CX support agents, etc). Bonus: Exposure to embeddings, vector search, or recommendation systems in any side project or course. Mindset & Traits Youre a builder-analyst someone who doesn&apost just observe problems but wants to solve them by creating scrappy tools or internal agents. You learn by doing youre excited to ship rough prototypes, learn from real-world signals, and iterate quickly. You think from first principles, not just playbook. You&aposre not afraid to question default tools or methods if you see a better way. Youre deeply curious about AI and how it can be applied creatively to real business and user problems. Youre comfortable with ambiguity this role wont come with rigid requirements, but with room to invent and define it. Additional Information: Flexible Working Hours. Indicative timing: 9 AM to 7 PM. Monday to Saturday. Location: Work from Home, might convert to work from office Work closely with the leadership team at Zwende Exponential career growth based on performance A flat org and informal structure where performance and superiority of thought drive all decisions Show more Show less

As a D2C & Performance Manager in the Fashion Apparel industry, you will be responsible for driving growth and profitability through digital and e-commerce channels. Reporting to the Marketing Head, you will lead performance marketing, DTC sales, e-commerce operations, and collaborate cross-functionally to enhance online revenue. Your key responsibilities will include executing ROI-driven marketing strategies across various platforms such as Google, Meta, YouTube, SEO, influencers, and affiliates. You will also be tasked with optimizing the DTC sales funnel, managing e-commerce operations, overseeing campaign planning, traffic analytics, and marketing budgets, as well as driving creative content and influencer strategies. Additionally, enhancing website UX, mobile responsiveness, and collaborating with product, finance, and logistics teams will be crucial aspects of your role. To measure success, you will be focused on key performance indicators such as Net Revenue, ROAS, CAC, AOV, CVR, Bounce Rate, Retention, LTV, Campaign CPA/CTR/CPM, RTO%, and Delivery TAT. The ideal candidate for this position is strategic, highly analytical, execution-focused, a fast learner, and thrives in high-growth environments. Qualifications for this role include a minimum of 5+ years post-MBA or 6+ years post-B.Tech experience, with a proven track record of success in DTC e-commerce and performance marketing. Proficiency in tools such as Shopify, GA4, Meta/Google Ads, Klaviyo, and Hotjar is required. Strong leadership skills, data literacy, and a passion for fitness, lifestyle, or fashion are also essential. Soft skills like leadership, communication, strategic thinking, adaptability, and negotiation will be crucial for excelling in this role. If you are looking for a challenging yet rewarding opportunity to drive growth and profitability in the digital and e-commerce space, this position is for you.,

As a Growth Executive at our company located in Lower Parel, Mumbai, you will play a pivotal role in driving data-backed growth strategies to enhance user acquisition, activation, retention, and revenue. Your primary focus will involve collaborating with internal teams and clients to identify growth opportunities and execute plans effectively. Your responsibilities will include developing comprehensive growth strategies encompassing paid media, SEO, packaging and design, direct marketing, partnership ecosystem, and offline extensions. You will oversee the implementation of these strategies with various operational teams and departments to ensure successful outcomes while staying abreast of the latest trends in growth marketing. To excel in this role, you should possess a Bachelor's or Master's degree in Marketing, Business Administration, or a related field along with at least 1 year of experience in a growth-oriented role. Proficiency in tools such as VWO, Mixpanel, Hubspot, Salesforce, and 6Sense will be advantageous. Your track record should demonstrate a strong understanding of CRO, SEO optimization, and retention marketing, complemented by exceptional leadership, communication, and problem-solving skills. In this dynamic environment, your ability to manage multiple projects, lead a team, and share knowledge with cross-functional teams will be crucial. By leveraging your analytical skills and collaborative approach, you will drive brand awareness, optimize customer experience, and contribute to the overall growth objectives of the company.,

We&aposre Hiring: Growth Executive ???? Location: Delhi NCR | Type: Full-time | Experience: 13 years Company: Solar Capital Website: www.solarcapital.in Industry: Climate Tech, Renewable Energy, Fintech --- ???? About Us At Solar Capital, were building Indias first platform where anyone can subscribe to real solar projects and earn Green Credits monthlya passive income stream backed by clean energy. No rooftops, no ownership hasslejust pure, accessible impact. We&aposre backed by early believers and scaling fast. Now, were looking for a Growth Executive who can run high-conversion digital campaigns, drive user acquisition, and help take our mission to every Indian household. --- ???? Role Overview Youll be the driving force behind our paid acquisition and organic growth strategy. From running paid ads to refining user journeys, this role is perfect for someone who wants to own digital growth end-to-end in a high-impact, early-stage startup. --- ????? Responsibilities Paid Performance Marketing: Plan, launch, and optimise campaigns across Meta (Facebook/Instagram) and Google Ads Define audience segments, manage ad budgets, track conversions, and reduce CAC Collaborate with designers and content team for ad creatives and landing pages Run A/B tests for messaging, targeting, and creatives SEO & Organic Growth: Conduct keyword research and collaborate on SEO-driven content Improve on-page SEO: titles, meta tags, content structure Assist in backlinks strategy and technical SEO improvements Track SEO performance via Google Analytics, GSC, etc. Analytics & Funnel Optimisation: Monitor and report on KPIs: CPC, CPA, ROAS, CAC, LTV Track user journeys using tools like GA4, Mixpanel, or Hotjar Suggest improvements for lead quality, form flows, and sign-up conversion rates Growth Experimentation: Build and run small-scale experiments to improve lead acquisition and activation Suggest and execute new growth channels (e.g. WhatsApp automation, referral loops, UGC) --- ? Youll Excel If You... Have 13 years of hands-on experience running paid campaigns & basic SEO Are data-driven, analytical, and fluent in performance metrics Have used tools like Meta Ads Manager, Google Ads, Google Analytics, Google Tag Manager Are resourceful, self-managed, and have a strong bias for action Bonus: Worked in D2C, fintech, edtech, or impact-first startups --- ???? What We Offer Competitive salary + performance-linked bonuses Direct mentorship from founders & early team Ownership, autonomy & the chance to scale a product with national relevance A mission-led, impact-focused team that moves fast and supports each other Flexible work culture (hybrid/remote options available after onboarding) Show more Show less

Job Summary We are looking for a results-driven Performance Marketing Specialist with 2-3 years of experience to join our team in Mumbai. The candidate will drive the execution of paid campaigns, digital strategies, and marketing performance tracking & analysis. If you&aposre passionate about performance marketing and eager to work in a fast-paced, innovation-led creative environment, wed love to hear from you. Key Responsibilities Set up and monitor paid campaigns on Google Ads, Meta Ads, WhatsApp, LinkedIn and others Assist in planning and executing digital campaigns (SEO, SEM, email, social media) Conduct keyword research and audience targeting. This includes doing detailed keyword analysis to better category bid rates for campaigns. Track and report daily campaign performance: CTR, CPC, CPA, ROAS, Walk-ins among others Take lead and collaborate with creative team for creatives assets that need to be created for performance campaigns across platforms Help compile monthly reports with key insights and improvements Run A/B testing for creatives, targeting, and bidding strategies Monitor ad spends and flag over/under-utilization Stay up to date with platform updates, trends, and industry best practices Requirements 2-3 years of hands-on digital marketing experience. Experience specific to retail categories where performance marketing is integral to the sales effort of the brand would be valuable for us Strong understanding of paid marketing concepts : CPC, impressions, conversions, funnels Familiar with platforms: Google Ads, Meta Ads Manager, WhatsApp, LinkedIn Ads and others Experience with Google Analytics (GA4) , Google Tag Manager Exposure to SEO tools like SEMrush or similar Knowledge of email marketing and WhatsApp marketing Understanding of landing page UX and optimization Strong written and verbal communication skills Ability to work both independently and within a team Key Skills Digital Marketing, Paid Campaigns, Google Ads, Meta Ads, SEO, SEM, A/B Testing, Campaign Management, Analytics, GA4, Google Tag Manager, Email Marketing, Social Media Marketing Additional Notes We are not considering candidates who are located outside Mumbai for this position. Show more Show less

Title: Marketing Lead Experience: 10+ years Location: Ahmedabad || On-Site We are hiring a Head of Digital Marketing to lead comprehensive 360 digital strategy and execution. The ideal candidate is a growth-driven marketer with a hands-on approach, capable of driving full-funnel campaigns, building predictable lead pipelines, and managing high-performing teams. This strategic role also includes direct client interaction for marketing consulting, campaign planning, and delivery oversight. Key Responsibilities: Lead and execute inbound, outbound, and paid marketing strategies Design and manage SEO, SEM, email, PPC, ABM, and automation-led campaigns Oversee content journeys, buyer personas, and lead nurturing workflows Manage ad performance (Google, Meta, LinkedIn) with CAC, CPL, ROAS metrics Drive webinars, events, and social media engagement Lead a team of SEO, content, PPC, and outbound specialists Track performance through GA4, HubSpot, CRM, and Looker Studio dashboards Act as client-facing strategist, ensuring alignment and growth delivery Skills & Requirements: 10+ years in digital marketing with agency experience Expertise in SEO, ABM, automation, outbound tools (Apollo, Lemlist, Clay) Proven leadership, client engagement, and performance marketing acumen Strong knowledge of CAC, CPL, MQL/SQL metrics and marketing ROI Preferred: International web agency experience Marketing portfolio required. Show more Show less

Job Title: Performance Marketing Manager Experience: 68 Years Location: Navi Mumbai Type: Full-time Budget: Open Reporting: VP Marketing About the Role Were looking for a Performance Marketing Manager with 68 years of hands-on experience in strategizing, planning, and executing paid marketing campaigns across digital channels. The ideal candidate should have a proven track record in driving performance-led growth in the FMCG or D2C space, with a deep understanding of platforms like Meta, Google, and other eCommerce and Qcom ad networks. This person will work cross-functionally with creative and product teams, bringing analytical rigor, media planning expertise, and a strong creative eye to build high-impact campaigns. Key Responsibilities Strategize & Execute Paid Campaigns across Meta (Facebook & Instagram), Google (Search, Display, YouTube), and eCommerce platforms (Amazon, Flipkart, etc.). Lead media planning, budgeting, and performance forecasting across platforms. Identify the right mix of channels and optimize campaign performance based on CAC, ROAS, CTR, CVR, and other key metrics. Partner with the creative team to develop impactful ad creatives, landing pages, and messaging that converts. Monitor and analyze daily/weekly campaign performance, generate reports, and identify opportunities for improvement. Conduct experimentation and A/B testing across audiences, creatives, bidding strategies, and funnels. Stay updated with the latest platform trends, beta features, and algorithm changes. Coordinate with sales, product, and retention teams to ensure aligned marketing objectives. Lead or manage agencies, freelancers, or internal team members where applicable. Required Skills & Experience 68 years of hands-on experience in performance marketing, preferably in FMCG, CPG, or D2C brands. Strong grasp of Meta Ads Manager, Google Ads, GA4, and platform-specific tracking tools (MMPs like Appsflyer or Branch a plus). Experience with eCommerce marketplace ads (Amazon Sponsored Ads, Flipkart Ads, etc.) and QQcom or Tencent ecosystem a bonus. Ability to balance both strategy and execution thinking big while acting quickly. Creative sensibility to evaluate ad creatives and understand what resonates with audiences. Analytical mindset with expertise in Excel, dashboards, and marketing analytics tools. Strong communication and cross-functional collaboration skills. Comfort working in a fast-paced, dynamic environment. Good to Have Experience managing or mentoring junior marketers or agencies. Exposure to programmatic advertising or influencer-driven paid campaigns. Knowledge of SEO, CRM, and retention marketing tools. Show more Show less

WE ARE HIRING ECOMMERCE PROFESSIONALS!!! NOTE: THIS IS NOT A DIGITAL MARKETING ROLE. Position: Ecommerce Executive/ Sr. Executive/ Ecommerce Lead Location: Gurgaon Industry: Retail/ Online/D2C Salary: Upto 12 LPA Position Summary: We are seeking a results-driven, strategic, and analytical Ecommerce Executive to lead and grow our online retail channel. This role is responsible for developing and executing e-commerce strategies that drive sales, enhance customer experience, and improve profitability across digital platforms. Key Responsibilities: Develop and implement e-commerce strategies to achieve revenue and customer acquisition targets. Manage daily operations of ecommerce platforms (Shopify/ Magento/ WooCommerce, etc.). Analyse web analytics and performance data (traffic, conversion rates, bounce rates, etc.) to drive optimization. Coordinate with marketing teams to execute digital campaigns (SEO/SEM, paid media, social commerce). Work closely with merchandising teams to plan, list, and optimize product assortments online. Oversee inventory, order fulfilment, returns, and customer service from the digital channel. Identify and manage 3rd party marketplaces (e.g., Amazon, Flipkart, Myntra). Ensure smooth integration with logistics and payment gateway partners. Implement A/B testing and CRO techniques to enhance UX and UI. Monitor competitor activity and industry trends. Key Requirements: Bachelor&aposs degree in Marketing, Business, or related field. MBA preferred. 3+ years of experience in e-commerce, preferably in retail or consumer goods. Strong understanding of e-commerce tools, platforms, and analytics (Google Analytics, GA4, Shopify, etc.). Experience with SEO, SEM, affiliate marketing, CRM, and email marketing platforms. Proficiency in Excel, Power BI or other data tools is a plus. Excellent leadership, communication, and project management skills. Interested candidates can share their profile at [HIDDEN TEXT] or WhatsApp on 9689675003. NOTE: Just in case you cannot reach out to me via call please share your CV on WhatsApp and or drop me a text. Show more Show less

As a Digital Marketing Assistant Manager/Deputy Manager in Ludhiana, Punjab, with 10-12 years of experience, you will be responsible for planning, executing, and optimizing paid campaigns on Google, YouTube, and Display. You will own performance KPIs such as CAC, ROAS, conversion rates, AOV, CTR, etc. Additionally, you will manage Shopify backend tasks including funnel setup, GTM, analytics, theme adjustments, and app integrations. Your role will involve coordinating with design/content teams to create high-performing ad creatives, building landing pages, running A/B tests, and optimizing for CVR. Analyzing product-wise performance and providing strategic input to scale will be crucial aspects of your responsibilities. You will also be expected to troubleshoot technical tracking issues related to GA4, GTM, and Pixel. This is a full-time position with benefits such as health insurance, paid sick time, paid time off, and Provident Fund. The work schedule is in the morning shift, and the work location is in person.,

Job Title: Growth & Business Head (Real-estate) Location: Sector-62, Noida Reports To: CEO/CGO Type: Full-time Salary: Upto 10 LPA Industry: Real-estate About the Role: We are looking for a high-impact Growth & Business Head to lead our end-to-end digital customer acquisition strategy and own the P&L of our marketing-driven revenue channels. This is a strategic leadership role that blends performance marketing, SEO, website strategy, and business management, with a laser focus on scaling real estate lead generation, improving conversion efficiencies, and maximizing profitability. Key Responsibilities: 1. Strategic Growth & Business Ownership: * Lead the digital growth strategy across paid, organic, and owned media with full accountability for lead-to-revenue performance. * Own and manage the profit & loss (P&L) of the digital business vertical, ensuring revenue targets are met and marketing spends are optimized for profitability. * Translate business goals into scalable marketing strategies and execution plans. * Work closely with the leadership team to influence product positioning, pricing, and market expansion strategies. 2. Performance Marketing Management: * Oversee high-performance campaigns across Google Ads, Meta, YouTube, LinkedIn, and local portals (e.g., 99acres, MagicBricks). * Ensure media spends are aligned with revenue generation goals and cost-per-acquisition (CPA) targets. * Constantly refine funnel metrics and improve marketing ROI through rigorous testing and optimization. 3. SEO & Organic Lead Generation: * Build a sustainable inbound engine through technical SEO, content marketing, local SEO, and backlinks. * Optimize landing pages and organic conversion paths to boost non-paid lead flow. * Establish performance benchmarks for organic traffic growth, keyword rankings, and domain authority. 4. Website Ownership & Conversion Strategy: * Own website roadmap structure, UX, content, SEO, analytics, and integrations. * Drive CRO (Conversion Rate Optimization) initiatives using tools like Hotjar, Google Optimize, and GA4. * Collaborate with product, design, and engineering teams to align web strategy with customer journeys. 5. Data, Analytics & Reporting: * Establish KPIs across channels and build dashboards for real-time visibility (using tools like Data Studio, Tableau, or Looker). * Analyze funnel performance, user behavior, and attribution to refine strategy. * Ensure marketing automation and CRM systems are integrated for accurate tracking from ad click to deal closure. 6. Team Leadership & Stakeholder Management: * Build and lead a high-performing marketing team across performance, SEO, design, and content. * Partner with sales, technology, and operations teams to ensure lead quality, pipeline velocity, and alignment on goals. * Manage external agencies/vendors and evaluate their ROI. Requirements: * 57 years of experience in digital growth roles, with at least 2+ years in a business leadership or P&L ownership role. * Demonstrated success in leading digital marketing initiatives that drive revenue and manage full-funnel performance. * Strong commercial acumen, with experience managing budgets and delivering profitable growth. * Expertise with paid media, SEO, web optimization, data analytics, and CRM tools. * Experience in real estate, proptech, or other high-ticket B2C services is a strong plus. What You Bring: * Entrepreneurial mindset with deep understanding of customer acquisition economics. * Strategic thinker with an operator&aposs execution mindset. * Hands-on problem solver you know how to zoom in on metrics and zoom out to see the bigger picture. * Ability to work cross-functionally and communicate effectively with C-level and on-ground teams alike. What We Offer: * Leadership role with direct impact on company revenue and growth. * P&L ownership and participation in strategic decision-making. * Competitive compensation with performance-based incentives. * Fast-paced, agile environment within a growing real estate brand. Application Process: If you are passionate about Growth & Business Head (Real-estate) and have the required qualifications, we encourage you to apply for this exciting opportunity. Please submit your resume and cover letter to [HIDDEN TEXT] & WhatsApp 7428394514 Show more Show less

You will be an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. The agency brands are consistently recognized as being among the world's creative best. Annalect India plays a key role for group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. As we are growing rapidly, we are looking for talented professionals to join us on this journey. Let's build this, together. Your responsibilities will include administrative and monitoring tasks such as monitoring data capture and flow via the TMS to partners on web analytics reporting, as well as stewarding new partner integrations and synchronizations. You will also work closely with the Strategy and Digital Analytics teams to build reporting for campaign optimization and retargeting requirements, collaborate with the tag management solution team on providing inputs for the tagging solutions, and liaise with ad technology vendors for required reporting. Additionally, you will develop and maintain process plans on reporting and monitor and evaluate resource utilization. As for qualifications, we are looking for candidates with a minimum of 2-4 years of experience in web analytics reporting using GA4 and Adobe Analytics. Experience with GA4 and AA is mandatory, along with expertise in GA4 migration, custom metrics, custom dimensions, eVars, props, events, and other technical areas of GA4/AA. Knowledge of digital privacy standards, cross-browser adaptability, supporting the data strategy for Web Analytics reporting, and understanding of front-end web development languages such as JavaScript, HTML, CSS, and Dynamic Scripting are essential. Proficiency in SQL, Excel, dashboarding, and related areas as required from a reporting perspective is also required. Furthermore, expert knowledge of digital privacy standards, consent manager, and GA4 reporting, experience with URL tagging and URL structure at an advanced level, familiarity with ad tech platforms for unified reporting of GA4/AA, strong understanding of web technologies, and knowledge of Web Analytics reporting technical configuration and reporting are necessary. A background in the digital marketing or related sector, especially on-site tracking tools, and the ability to work as a self-starter, highly motivated individual with minimal supervision are preferred. You should be able to work under pressure, be organized, and capable of managing tasks efficiently.,

ON-SITE | FULL-TIME JOB ROLE Location: Wakad, Pune (On-site) Role: Paid Media Specialist Job Overview Plan, launch, and optimise performance marketing campaigns across Google Ads and Meta (plus LinkedIn as applicable) to generate qualified leads and pipeline for B2B clients. Youll own targeting, budgets, tracking, reporting, and continuous improvementwith a strong focus on lead quality analysis and a feedback loop into targeting, messaging, and bidding. Paid Media Responsibilities and Duties Plan and execute campaigns across Google (Search/Display/YouTube) and Meta , with LinkedIn as needed, aligned to CPL/CPA goals. Build account structures, keyword/ad group strategies, negatives, audience segmentation, and remarketing flows. Create and iterate ad copy, extensions, and creative briefs ; run structured A/B tests to improve CTR, CVR, and CAC. Conversion tracking setup and QA via GA4, GTM, Meta Pixel, and (when used) LinkedIn Insight Tag; manage UTMs and offline conversion imports. Collaborate with content/design/web teams to improve landing pages and CRO (forms, messaging, speed, friction removal). Forecast, pace, and reallocate budgets to hit weekly/monthly targets; scale winners and cut waste fast. Produce clear dashboards and reports with insights and next steps (not just numbers). Conduct periodic account audits and maintain playbooks for common scenarios (new geo, new offer, remarketing, etc.). Lead quality analysis & feedback loop: Partner with sales/CRM to review MQL?SQL fit, map disqualification reasons, validate data, dedupe/enrich where needed, and feed insights back into audiences, keywords, creatives, and bids to continually improve relevance . Requirements and Skills Proven hands?on experience with Google Ads and Meta Ads for B2B lead gen ( mandatory ); LinkedIn Ads is a plus , not required. Strong grasp of audience strategy, keywords, bidding, attribution basics (first?touch/last?touch/assisted). Practical experience with GA4, GTM, UTMs, conversion goals , and lead quality measurement (MQL ? SQL). Foundational SEO knowledge (on-page best practices, keyword research, GSC/GA4 usage); basic HTML is a plus. Comfortable writing concise, persuasive ad copy and translating data into actionable insights . Advanced Excel/Google Sheets ; familiarity with HubSpot/Zoho or similar is a plus. Ability to thrive in a fast?paced, multi?project environment with tight feedback loops. Experience 2+ years in performance marketing (agency experience preferred). What Success Looks Like in 90 Days 030 days: Complete account & tracking audit; fix measurement gaps; stabilise CPL; deliver a testing roadmap (audiences, ads, offers, landing pages). 3160 days: Scale winning campaigns; implement 23 CRO changes on high?spend pages; align paid & organic keyword themes; improve MQL?SQL quality signals. Hit steady CPL/CAC within target , increase lead acceptance/SQL rate , and ship a lightweight playbook documenting audiences, negative lists, creative angles, and SEO/CRO hygiene for ongoing scale. Contact us to apply Email: [HIDDEN TEXT] Phone: 9762203501 Show more Show less

D2C Marketing Manager (Growth & Performance) Location: Gurgaon (Onsite) Industry: Consumer Tech / Spiritual Tech / Astrology Employment Type: Full-time About Vama At Vama , were reimagining how India connects with its spiritual roots in the digital age. As a spiritual-tech platform, we offer a seamless way for users to access online astrology consultations, temple darshans, personalized pujas, and book trusted pandits — all through a single app . We’re not just building another app — we’re building the Spiritual OS for Bharat , designed to meet the cultural and devotional needs of both metros and Tier 2/3 India. With strong early traction and growing user trust, Vama is poised to become the go-to destination for digital spirituality in India. What You’ll Do As our D2C Marketing Manager , you will lead end-to-end growth and own the full customer funnel — from acquisition to retention. You'll be responsible for driving user growth through digital campaigns, content, lifecycle journeys, and performance optimization. Responsibilities: Plan and execute full-funnel paid campaigns (Meta, Google, YouTube) to drive acquisition Own growth metrics like CAC, ROAS, LTV, AOV, and retention Strategize and launch high-impact campaigns around festivals, rituals, and spiritual events Work with content, design, and product teams to craft localized, relevant creatives & landing pages Optimize conversion flows: from click app install checkout repeat usage Leverage analytics (GA4,, attribution tools) to make data-led decisions Explore and manage influencer, affiliate, and referral marketing as low-CAC channels Conduct A/B testing on creatives, offers, landing pages, and retention flows Collaborate with founders and leadership to align on growth vision and execution What You Bring to the Table 1+ years of experience in D2C, growth marketing, or performance marketing Prior work in a consumer-tech startup or fast-paced digital brand Strong command over Meta Ads, Google Ads. Sharp analytical mindset — ability to make data-backed decisions quickly Deep understanding of Indian user behavior , especially Tier 2/3 markets Excellent collaboration and communication skills Bonus: Passion for spirituality, wellness, culture, or solving for Bharat Why You'll Love Working at Vama A mission-driven brand with cultural depth and national relevance Build products that your family, neighbors, and friends will actually use High-ownership, founder-facing role in a growing team Opportunity to drive real impact in a fast-scaling spiritual-tech space Work with smart, hungry, culturally-rooted teammates

We are seeking a talented and experienced Data Scientist to join our team. The ideal candidate will have a strong background in statistics, mathematics, and computer science, along with excellent analytical and problem-solving skills. As a Data Scientist, you will be responsible for collecting, analyzing, and interpreting large datasets to identify actionable insights and drive strategic decision-making across the organization. You will work closely with cross-functional teams to understand business needs, design experiments, develop predictive models, and communicate findings to key stakeholders. Responsibilities 3+ years experience in data science and consulting (Retail industry preferred) Ability to understand the problem statement and implement data science solutions & techniques independently Work with stakeholders throughout the organization to identify opportunities for leveraging company data to drive business solutions. Ability to learn and pick up a new language/tool/ platform quickly. Conceptualize, design, and deliver high quality solutions and insightful analysis. Conduct research and prototyping Data and requirements gathering Collaborate and Coordinate with different functional teams (DE and Product development) to implement models and monitor outcomes. Ability to deliver AI/ML based solutions around host of problems: Hypothesis testing, Z test, T test, ANOVA, Customer Segmentation & Targeting, Propensity Modelling, EDA, etc. Comfortable with working in Agile way of development Development & deployment of solutions that leverage data sciences & advanced analytics to drive incremental value for a retail business (RFM analysis, Mission segmentation, Price Optimization, Promo Optimization, CLTV etc.) Hands on Experience Required: Must-have Python Expert Level SQL - Expert Pyspark Intermediate Databricks Intermediate JIRA or similar tool Beginner/Intermediate Good to have: - Knowledge of any visualization tool Understanding of cloud infra and architecture Experience in Retail domain Work Mode:- Work from office - 5 days Location: Whitefield, Bangalore.

We are seeking a hands-on eCommerce Analytics & Insights Lead to help establish and grow our newly launched eCommerce business. This role requires a data-savvy individual with deep eCommerce knowledge who can help define, build, and monitor performance KPIs, provide actionable insights, and guide the business on data-driven decision making.We are looking for someone who can get into the data, generate insights, help build dashboards, and work closely with cross-functional teams (buying, marketing, ops, tech) to guide the growth of our online channel. Key Responsibilities: Define and set up eCommerce KPIs across the customer journey (traffic, conversion, retention, basket size, etc.). Work with marketing, merchandising, operations, and tech teams to establish data tracking and reporting needs. Help Build dashboards and reports to monitor site performance, category performance, and marketing ROI. Identify trends, opportunities, and root causes of underperformance in areas such as: *Product availability*Pricing & promotions*Checkout funnel performance*Customer retention*Channel acquisition effectiveness Help set up cohort analysis, customer segmentation, and basic funnel analytics. Partner with the eCommerce and data engineering teams to ensure data quality and availability from digital channels. Propose data-driven experiments and quick-win ideas to accelerate growth. Guide and support business teams in understanding and interpreting digital KPIs. Required Skills & Experience: 2 - 5 years of experience in eCommerce analytics, preferably in a grocery retail setup. Strong knowledge of eCommerce KPIs and analytics frameworks (traffic conversion repeat LTV). Proficient with working knowledge tools such as Google Analytics / GA4, Excel, SQL, Power BI or Tableau. Experience working with digital marketing data, CRM data, and product performance data. Ability to translate business questions into data analysis and present clear insights. Familiarity with customer journey mapping, funnel conversion, basket analysis, etc. Comfortable working in fast-paced, ambiguous, and build-from-scratch environments. Strong communication and stakeholder management skills able to work across functions. Strong in one of the programming languages SQL/ Pyspark Good to Have: Experience with eCommerce platforms (e.g., Shopify, Magento, Salesforce Commerce). Exposure to A/B testing, product recommendation analytics, or personalization logic. Knowledge of Python/R for deeper analysis (optional). Experience in setting up tracking infrastructure (e.g., GTM, event tagging). Location: Bangalore, KA (On-site)

As a Data Engineering Lead, you will collaborate with marketing, analytics, and business teams to understand data requirements and develop data solutions that address critical business inquiries. Your responsibilities will include leading the implementation and strategic optimization of tag management solutions such as Tealium and Google Tag Manager (GTM) to ensure precise and comprehensive data capture. You will leverage your expertise in Google Analytics 4 (GA4) to configure and customize data collection processes for enhanced insights. Additionally, you will architect scalable and performant data models on Google Cloud, utilizing BigQuery for data warehousing and analysis purposes. In this role, you will proficiently use SQL and scripting languages like JavaScript and HTML for data extraction, manipulation, and visualization. You will also play a pivotal role in mentoring and guiding a team of engineers, fostering a culture of collaboration and continuous improvement. Staying updated on the latest trends and technologies in data engineering and analytics, you will bring innovative ideas to the table and drive the deliverables by mentoring team members effectively. To qualify for this position, you must have experience with Tealium and tag management tools, along with a proven ability to use communication effectively to build positive relationships and drive project success. Your expertise in tag management solutions such as Tealium and GTM will be crucial for comprehensive website and app data tracking, including the implementation of scripting languages for Tag Extensions. Proficiency in Tealium concepts like IQ Tag Management, Audience Stream, Event Stream API Hub, Customer Data Hub, and Debugging tools is essential. Experience in utilizing Google Analytics 4 (GA4) for advanced data collection and analysis, as well as knowledge of Google Cloud, particularly Google BigQuery for data warehousing and analysis, will be advantageous. Preferred qualifications for this role include experience in a similar industry (e.g., retail, e-commerce, digital marketing), proficiency with Python/PySpark for data processing and analysis, working knowledge of Snowflake for data warehousing, experience with Airflow or similar workflow orchestration tools for managing data pipelines, and familiarity with AWS Cloud Technology. Additionally, skills in frontend technologies like React, JavaScript, and HTML, coupled with Python expertise for backend development, will be beneficial. Overall, as a Data Engineering Lead, you will play a critical role in designing robust data pipelines and architectures that support data-driven decision-making for websites and mobile applications, ensuring seamless data orchestration and processing through best-in-class ETL tools and technologies. Your expertise in Tealium, Google Analytics 4, and SQL will be instrumental in driving the success of data engineering initiatives within the organization.,

As a PPC Executive specializing in Google Ads for Mobile App Campaigns at OptimumBrew Technology in Surat, India, you will be part of a dynamic team committed to innovation, growth, and excellence. With a minimum of 3 to 5 years of experience, you will play a crucial role in driving user acquisition through Google Ads, utilizing automation and AI tools to enhance mobile app installs cost-effectively. Your responsibilities will include managing and optimizing Google App Campaigns, leveraging various bidding strategies, integrating with platforms like Firebase and GA4, and utilizing automation scripts and AI-powered tools for creative testing and campaign efficiency. You will be responsible for planning, launching, managing, and scaling Google App Campaigns across multiple platforms, optimizing campaigns for various metrics such as installs, in-app events, retention, CPA, ROAS, and LTV. A key aspect of your role will involve collaborating with analytics and product teams to ensure accurate tracking, using AI tools for creative development and performance insights, and monitoring campaign health through various ratios and predictions. To excel in this role, you should possess a deep understanding of Google App Campaigns, proficiency in tools like Google Ads Editor, Firebase, GA4, and app store analytics, and hands-on experience with automation tools, scripts, APIs, and AI platforms. Additionally, you should have technical skills in Google Ads setup and optimization, Firebase and GA4 integration, MMPs attribution, GTM, SDKs, and audience segmentation. A strong background in data analysis, A/B testing, and bidding strategies is also essential. Ideally, you should hold a Bachelor's Degree in Computer Science or related fields, with at least 3-5 years of proven experience managing Google App Campaigns effectively. In return, OptimumBrew Technology offers a range of benefits including paid leaves, health insurance, life insurance, pension scheme, statutory benefits, timely salary, and various employee engagement activities such as yearly picnics, sports days, monthly events, and festival celebrations. If you are a performance-driven individual with a passion for digital marketing and a track record of success in managing mobile app campaigns, we encourage you to apply for the PPC Executive Google Ads (Mobile App Campaigns) position at OptimumBrew Technology. For further inquiries, please contact the recruiter at 91 7984453687.,

About the Role Were looking for a results-driven and analytical marketer to join the Growth team at Specsmakers. This full-time, on-site role in Chennai is suited for someone with at least 5 years of experience in digital marketing someone who has managed monthly ad budgets exceeding 50 lakhs, led full-funnel growth campaigns, and is comfortable collaborating with cross-functional teams and agencies to deliver high-performance outcomes across channels. Key Responsibilities Performance Marketing Leadership • Lead and manage large-scale campaigns across Meta, Google, YouTube, and Display, working closely with agency partners to plan, execute, and scale budgets north of 50 lakhs/month. • Own the media planning calendaraligning business priorities with paid strategy and executing across prospecting, retargeting, and retention funnels. • Drive and oversee rigorous creative testing frameworks, analyze outcomes, and ensure efficient learning loops with agency partners. • Monitor and optimize performance using GA4, Ads Manager dashboards, and third party attribution tools to deliver targeted ROAS. Retention & Lifecycle Marketing • Strategize and deploy lifecycle journeys across Email, WhatsApp, and SMS, optimizing for repeat purchase rates, churn reduction, and customer LTV. • Collaborate with retention vendors (e.g., Klaviyo, LimeChat) to implement automation flows and audience logic across touchpoints. • Integrate insights from behavioral cohorts and campaign metrics to personalize outreach and improve retention KPIs. Data Analysis & Reporting • Create and maintain weekly/monthly performance dashboards using Excel, GA4, and Power BI. • Dive into Shopify analytics, product conversion funnels, and CRM segmentation to uncover insights that drive action. • Translate data into meaningful recommendations for both internal stakeholders and external agency teams. Shopify & SEO Execution • Be highly fluent with Shopifyconfidently manage merchandising, collections, promotional campaigns, landing pages, and app integrations. • Collaborate with internal and agency teams to optimize website UX and implement strong on-page SEO practices. Cross-functional Collaboration • Work closely with product, design, CX, and merchandising teams to ensure marketing efforts are aligned with business goals. • Build strong feedback loops between creative, performance, and CRM campaigns. • Communicate clearly and proactively with founders, senior leaders, and agency partners. What Were Looking For • 5+ years of experience in digital marketing, ideally in a D2C or omnichannel retail brand. • Proven track record managing monthly paid media budgets exceeding 50 lakhs. • Deep expertise in Meta Ads, Google Ads, and GA4 is essential. • Hands-on experience with Shopify CMS and marketing automation tools. • Excellent analytical skills with proficiency in Excel and Power BI. • Strong communication, project management, and stakeholder alignment capabilities. • Ability to lead agency relationships and hold them accountable to performance benchmarks. Bonus Points • Prior experience in eyewear, fashion, or high-velocity retail segments. • Familiarity with cohort-based LTV modeling and attribution frameworks. • Exposure to tools like Airboxr, Google Search Console, and Hotjar for advanced analysis

Job description Job Title: Ass. Manager SEO Location : Bengaluru / Onsite Employment Type : Full-time Experience Required : 3 - 6 Years Industry: EdTech / Education Technology About Us K12 techno Solutions is a rapidly growing educational brand committed to building high-quality, curriculum-aligned content for learners across India. Our mission is to make academic content both accessible and discoverable. Were looking for an SEO Manager with an EdTech industry / Agency background to drive organic traffic growth across our network of educational platforms. Role Overview We are looking for a data-driven, strategic SEO Manager with a strong background in EdTech / Agency level experience and a proven track record of driving high organic traffic growth. This role requires a deep understanding of technical SEO, content-led strategies, and search behavior in the K10 / K12 or learning space. As an SEO Manager, you will be responsible for conducting research, formulating SEO strategies, overseeing implementation, training team members, and delivering measurable traffic results. You will lead a cross-functional SEO team that includes analysts and content writers, and collaborate closely with subject matter experts, designers, and developers. Key Responsibilities SEO Strategy & Planning Develop and own the overall SEO strategy for educational content across subjects and grade levels. Conduct keyword research, competitor analysis, and SERP intent mapping to guide new page creation. Build and manage topic clusters, content silos, and internal linking frameworks to strengthen site architecture. Create a long-term roadmap for organic traffic growth aligned with brand and product goals. Execution & Optimization Coordinate the execution of SEO tasks across on-page, off-page, and technical SEO. Collaborate with writers and editors to ensure SEO-aligned content creation, including metadata, headers, schema markup, and keyword placements. Regularly perform content audits and implement strategies for pruning, updating, or consolidating underperforming content. Work with tech/dev teams to fix technical SEO issues (crawl errors, page speed, mobile UX, core web vitals, indexing problems, etc.). Team Leadership & Training Lead and mentor a team of SEO analysts and content writers. Design and deliver SEO training sessions to content writers, editors, and other stakeholders to align them with SEO goals and best practices. Review content before publishing to ensure quality, accuracy, and SEO relevance. Performance Tracking & Reporting Define KPIs and monitor SEO performance using tools like Google Search Console, Google Analytics (GA4), Ahrefs, SEMrush, etc. Present weekly/monthly SEO reports and performance insights to leadership. Set up goal tracking and conversions where applicable (e.g., page visits, engagement, lead gen, etc.). Required Skills & Qualifications Education Bachelors or Masters degree in Marketing, Communications, Digital Media, Computer Science, Engineering or relevant field. Experience 3 - 6 years of hands-on experience in SEO, with at least 2+ years in an EdTech company or SEO agency serving EdTech clients. Demonstrated success in driving significant organic traffic growth (please share metrics or case studies, if available). Skills Deep understanding of on-page, off-page, and technical SEO. Proficiency in tools like: Google Search Console, GA4 Ahrefs / SEMrush / Screaming Frog Surfer SEO / Clearscope / Copyscape (or similar content optimization tools) Experience with CMS platforms (e.g., WordPress, Webflow). Strong command over SEO content structures, schema markup, and internal linking models. Ability to work with cross-functional teams including content, tech, and design. Exceptional analytical, communication, and team management skills. Nice to Have Experience managing large content repositories or educational knowledge bases. Familiarity with programmatic SEO or AI-assisted SEO tools. Prior experience with international SEO or multi-language optimization (if applicable). Exposure to content publishing workflows in fast-paced EdTech/startup environments. What You will Get Opportunity to build and lead the SEO strategy for a growing national education brand. Work with a high-performing, passionate team of educators, content creators, and technologists. Competitive compensation Flexible work culture and opportunities for learning and leadership.

As a Senior SEO Specialist at Interactive Bees located in Delhi NCR, you will be responsible for developing and implementing advanced SEO strategies that encompass on-page, off-page, and technical aspects. With over 5 years of experience in core SEO, you will lead keyword research, competitive analysis, and content audits to ensure optimal performance in an ever-evolving digital landscape. Your role will involve working closely with Large Language Models (LLMs) and Generative AI tools to optimize content workflows with tools like ChatGPT, Claude, Jasper, etc. You will integrate Generative AI into SEO content pipelines while upholding quality, originality, and E-A-T standards. Collaborating with developers and content teams, you will implement SEO best practices on websites and landing pages. Monitoring and reporting on SEO performance using tools such as GA4, GSC, SEMrush/Ahrefs, and LLM-driven dashboards will be a crucial part of your responsibilities. Staying abreast of AI advancements in search, such as SGE, AI snippets, and multimodal SEO, will ensure that you remain ahead of the curve in SEO strategies. Preferred skills for this role include a deep understanding of Google algorithms, indexing, crawling, and structured data. Experience in using and optimizing prompts with LLMs for SEO content generation is highly desirable. Familiarity with AI-powered SEO tools like Surfer SEO, MarketMuse, and Frase will be advantageous. Additionally, knowledge of schema markup, page speed optimization, and technical audits is essential. If you have experience in integrating LLMs with CMS or SEO platforms, an understanding of prompt engineering, or exposure to Python and automation scripts for SEO tasks, it would be considered a bonus. Prior experience in optimizing content for AI search experiences, such as SGE and Bing Chat, will also be beneficial. Joining Interactive Bees offers you the opportunity to work on cutting-edge SEO and AI projects for leading brands. You will be part of a collaborative and growth-focused team culture with opportunities to experiment with new tools and AI models. Competitive salary along with performance incentives make this role even more rewarding.,

As a Senior Full Stack Shopify Developer based in Kolkata, your primary responsibility will be taking ownership of the e-commerce and mobile platforms. Leading a team of developers specializing in Shopify and React Native, you will ensure timely delivery, maintain high code quality, and optimize performance. Your role will involve making key architectural decisions, implementing optimizations, and facilitating cross-platform integrations. Your key responsibilities will include providing technical leadership by guiding and mentoring a team of 4 developers, conducting code reviews, and defining coding standards. You will translate product and business requirements into robust technical solutions, drive sprint planning, allocate tasks efficiently, and conduct daily team standups. In the realm of Shopify Commerce, you will oversee development on Shopify Plus, focusing on custom theme development utilizing Liquid, Shopify CLI, and JavaScript implementations. Your tasks will also involve optimizing site performance, enhancing SEO, addressing Core Web Vitals, and improving Lighthouse metrics. You will supervise the development of our React Native mobile app, ensuring consistency, scalability, and quality across both iOS and Android platforms. Additionally, you will play a crucial role in setting up and maintaining CI/CD pipelines for web and mobile applications, ensuring smooth deployment, rollback processes, and version control. In terms of API and integration, you will work with REST/GraphQL-based Shopify Admin & Storefront APIs. Your responsibilities will also include reporting progress, addressing blockers, and identifying opportunities for improvement to senior management. You will recommend architectural enhancements and tooling improvements to enhance developer velocity. Your expertise should encompass a minimum of 6 years of hands-on development experience, with at least 4 years dedicated to Shopify Plus. You should demonstrate proven leadership experience in managing small development teams and possess strong proficiency in Shopify (Liquid, JavaScript, ThemeKit, Shopify CLI, metafields), headless frontends (React.js, Next.js), React Native, REST/GraphQL APIs, CI/CD tools, Git, and performance optimization. A sound understanding of agile/scrum processes, task management tools, and familiarity with Jira, Bitbucket/GitHub, Vercel, Firebase, analytics tools (GA4, GTM), and push notifications is essential. Your role will also involve working with SQL and NoSQL databases to automate cross-functional needs and creating APIs for seamless integration of applications within and outside the organization. Ideally, you should hold a Bachelor's degree in Computer Science, Information Technology, or a related field. A Master's degree or equivalent experience in software engineering, web technologies, or e-commerce would be advantageous.,

About the Role InMobi is looking for a high-caliber Technical Account Manager (TAM) to serve as a trusted technical advisor to our enterprise clients. You'll work at the intersection of data, marketing, and engineering - owning the end-to-end analytics stack and tag instrumentation across multi-channel marketing and performance journeys. As a TAM, your impact will go beyond support - you will architect tracking strategies, drive advanced debugging, lead cross-platform analytics rollouts, and influence product direction through ground-level client insights. Objectives of the Role - Serve as the primary technical expert for client calls, diagnosing challenges and guiding product adoption - Enable customers to maximize value from analytics and tracking solutions through tailored training and support - Proactively uncover implementation gaps, recommend best-practice fixes, and validate end-to-end data integrity - Leverage usage data to inform upsell/cross-sell opportunities and feed insights back into product development Key Responsibilities - Lead deep-dive technical discovery sessions and solution walkthroughs for clients and internal teams - Design and implement robust instrumentation plans using GTM, DCM Floodlight, Facebook Pixel, Bing UET, and other tracking platforms - Audit complex digital analytics setups - covering event schemas, UTM governance, cross-domain tracking, cookie compliance, and offline conversion matching - Debug tracking and performance issues using tools like Chrome DevTools, Charles Proxy, and Postman, and resolve issues with JavaScript, network requests, and tag errors - Build reusable automation scripts (Python/JS) to accelerate tag validation and deployment - Author high-quality documentation, SDK/API guides, and playbooks that can scale to a global implementation team - Collaborate with product and engineering to escalate client feature requests, discover bugs, and shape new feature rollout strategies Required Skills & Qualifications - 2-4 years in a client-facing technical role (TAM, Martech Consultant, Analytics Implementation Specialist, Solutions Engineer) - Proven hands-on experience with GA4, Adobe Analytics, GTM, DCM, Clarity, Facebook Pixel, Bing Ads, Taboola, Outbrain and 3rd-party analytics/tagging ecosystems - Proficiency in JavaScript debugging, regular expressions, cookie/session tracking, and understanding how data flows through browser environments - Strong knowledge of conversion attribution models, data Layer management, and tag QA workflows - Excellent communication skills - able to translate complex technical details into client-friendly recommendations - Exposure to data privacy and compliance practices (GDPR, CCPA, cookie consent frameworks, etc.) Preferred Qualifications - Bachelor's degree in computer science, Data Analytics, Marketing Technology, or a related field - Proven ability to translate client feedback into actionable product enhancements - Understanding of how web technologies work in order to proactively debug applications - Basic understanding of JavaScript and Python, with the ability to read, interpret, and make minor modifications to scripts for tracking, automation, or debugging purposes What You'll Gain - A leadership-facing role with high visibility into product impact and customer success - The opportunity to shape tracking and analytics excellence across global digital campaigns - Exposure to cutting-edge ad tech, performance measurement, and AI-driven optimization solutions InMobi Culture At InMobi, culture isn't a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences. We thrive on challenges and seize every opportunity for growth. Our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom guide us in every decision we make. We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program. InMobi is proud to be an Equal Employment Opportunity and we make reasonable accommodations for qualified individuals with disabilities. Visit https://www.inmobi.com/company/careers to better understand our benefits, values, and more!,

As a GA 4 Analyst at Wildnet Technologies, you will play a crucial role in collaborating with Account Managers to understand client goals, challenges, and Key Performance Indicators (KPIs). Your responsibilities will involve analyzing campaign performance across various digital channels using tools like GA4, Search Console, BigQuery, Looker Studio, and CRM/reporting platforms. You will be tasked with creating clear and actionable monthly performance reports and dashboards for both clients and internal teams. Identifying opportunities to enhance conversion rates across websites, landing pages, email campaigns, and paid media funnels will be a key part of your role. Leveraging data trends, audience behavior, and attribution modeling, you will contribute to shaping marketing strategy and resource allocation. Attending client meetings virtually to present performance insights, explain outcomes, and guide campaign direction will also be part of your routine. You will closely collaborate with delivery teams specializing in SEO, PPC, Content, Social, etc., to drive performance improvements based on data analysis. Monitoring industry benchmarks and sector-specific trends to enhance campaign relevance and impact will be essential. Additionally, working with the head of IT and head of AI to influence internal processes for data-driven campaign planning and continuous improvement is a part of your responsibilities. To excel in this role, you should have proven experience in an analytics and reporting role. Proficiency in GA4, Google Search Console, BigQuery, Looker Studio, and CRM/marketing automation platforms is required. A solid understanding of digital channels and their interactions (PPC, SEO, social, email, CRO, etc.), along with a commercial mindset focusing on ROI, customer journeys, and growth-driving marketing metrics, is crucial. You should be able to translate complex data into easily understandable insights for Account Managers and clients using visualization tools. Confidence in presenting insights to clients and working effectively as part of a cross-functional team is essential. Familiarity with A/B testing, conversion rate optimization principles, and customer funnel strategy is advantageous. Being organized, proactive, and adept at managing multiple accounts and priorities is key. Strong communication and relationship-building skills are a requirement for this role. Joining Wildnet Technologies offers you the opportunity to be part of an established industry leader with over 15 years of expertise in digital marketing and IT services. As a Great Place to Work Certified company, we are committed to fostering a flexible, positive, and people-first work culture. You will benefit from a fast-paced environment with continuous training, career advancement, and leadership development opportunities. We prioritize the health and wellness of our employees and offer comprehensive insurance and wellness support for you and your family. Our focus on work-life balance is reflected in flexible working hours, a 5-day work week, and a generous leave policy to support your personal well-being. You will also have exposure to diverse projects with leading global brands across various industries.,

As the Website Product Manager at our company, you will play a crucial role in shaping and scaling our website, which is a vital public-facing asset for our brand. You will be responsible for creating a high-performance website that not only informs but also converts and inspires our users. You will collaborate with various teams including Design, Marketing, SEO, Content, and Engineering to transform our website into a dynamic and evolving product that aligns with our brand personality and product vision. Your role will involve defining and owning the website roadmap, optimizing user journeys, and ensuring a mobile-first, blazing-fast, and SEO-optimized site performance. Working closely with the Marketing team, you will translate campaigns and performance insights into high-converting landing pages. You will also partner with the SEO and Content teams to enhance the search-first approach and enrich the website with quality content. By continuously analyzing user behavior and optimizing flows, you will aim to reduce bounce rates and increase conversions. Your responsibilities will also include conducting A/B tests, monitoring site analytics and KPIs, and reporting key insights to the leadership team. You will leverage tools like GA4, Search Console, and Hotjar to track site health, search performance, and user behaviors. Additionally, your role will involve driving initiatives to improve site rankings and overall performance. To excel in this role, you should have 3-4 years of experience as a Product Manager or similar role, with a strong understanding of website UX, funnels, and performance metrics. Experience working with marketing or SEO teams, familiarity with tools like GA4, Search Console, and CMS systems, as well as an eye for design and storytelling will be beneficial. Exposure to real-money gaming, D2C, or fintech industries will be a bonus. If you are ready to shape how millions discover and trust our games, we encourage you to submit your profile for consideration. This is a full-time, permanent position with benefits such as cell phone reimbursement, yearly bonus, and a Monday to Friday work schedule. The role will be based in Noida, Sector 68, and will report to the VP of Marketing.,