Senior Digital Marketing Executive

Job Title: Digital Marketing Executive

Location: Palda indore

Job Type: Full-Time

Job Summary:

We are looking for a creative and data-driven Digital Marketing Executive cum Social Media Executive to join our marketing team. The ideal candidate will be responsible for managing our digital marketing campaigns, analyzing performance data, and handling our social media presence. This role will focus on boosting online visibility, engaging with the target audience, and driving traffic to our online platforms.

Key Responsibilities:Digital Marketing:

• Plan, execute, and manage digital marketing campaigns (Google Ads, SEO, SEM, PPC, Display Ads, Email Marketing).
• Monitor and report on the performance of campaigns, adjusting strategies for optimal ROI.
• Collaborate with the design and content team to create high-converting landing pages.
• Manage digital marketing budgets, ensuring efficient spend across platforms.
• Conduct keyword research and implement on-page and off-page SEO strategies.
• Stay updated with digital marketing trends, tools, and best practices.

Social Media Management:

• Develop, implement, and manage social media strategy across platforms like Facebook, Instagram, LinkedIn, Twitter, and others.
• Create and curate engaging content for social media channels (posts, stories, videos, etc.).
• Monitor social media platforms and respond to comments, messages, and queries in a timely and professional manner.
• Analyze social media insights to guide marketing strategies and content planning.
• Work closely with the creative team to ensure branding consistency across all social channels.
• Run paid social media ad campaigns (Facebook Ads, Instagram Ads, etc.) and track performance.
• Research audience preferences and stay on top of social media trends.

Required Skills and Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1+ years of experience in digital marketing and social media management.
• Proven experience with digital marketing tools (Google Analytics, AdWords, SEO tools, etc.).
• Hands-on experience with social media platforms and content management.
• Strong analytical skills and proficiency with reporting tools (Google Analytics, social media insights).
• Creative thinker with excellent communication and copywriting skills.
• Ability to multitask and prioritize tasks in a fast-paced environment.
• Experience with design tools (e.g., Canva, Photoshop) is a plus.

Soft Skills:

• Team player with a collaborative approach.
• Attention to detail and problem-solving skills.
• Proactive, self-motivated, and willing to learn.

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Education:

• Bachelor's (Required)

Experience:

• Digital marketing: 2 years (Required)

Language:

• English (Preferred)

Location:

• Palda, Indore, Madhya Pradesh (Required)

Work Location: In person