Senior Digital Marketing Executive

About the Role

We are looking for a highly skilled Digital Marketing Specialist with strong expertise in SEO, Google Ads, and Meta (Facebook/Instagram) Ads. The ideal candidate should be able to plan, execute, analyze, and optimize various digital campaigns to drive traffic, leads, and conversions.

Key Responsibilities

• Plan and execute SEO strategies (on-page, off-page, technical SEO).
• Conduct keyword research, competitor analysis, and prepare SEO reports.
• Manage and optimize Google Ads campaigns (Search, Display, Performance Max, Video).
• Manage and optimize Meta Ads (Facebook & Instagram lead generation, brand awareness, traffic campaigns).
• Analyze campaign performance using Google Analytics, Google Search Console, Meta Business Manager, etc.
• Create monthly performance reports and provide insights & improvements.
• Coordinate with content, design, and development teams for digital marketing activities.
• Stay updated with the latest trends in digital marketing, SEO algorithms, and paid ads.

Required Skills & Experience

• 1–3 years of experience in SEO and Paid Ads.
• Strong understanding of Google Ads, Meta Ads Manager, SEO tools (Ahrefs, SEMrush, Ubersuggest, Screaming Frog).
• Hands-on experience with Google Analytics GA4, Search Console, and Tag Manager.
• Strong analytical & reporting skills.

Preferred Qualifications

• Google Ads Certification (Plus)
• Meta Blueprint Certification (Plus)
• Experience with lead generation campaigns

Job Type: Full-time

Pay: ₹10,000.00 - ₹40,000.00 per month

Application Question(s):

• can you start immediately

Experience:

• Digital marketing: 1 year (Preferred)

Location:

• Dehradun, Uttarakhand (Preferred)

Work Location: In person