Senior Content Writer (Twitter & LinkedIn)

TL;DR:

Picture yourself as the voice behind some of the most influential B2B founders in tech. You'll craft compelling narratives for executives backed by YC, a16z, and Founders Fund, transforming their complex business insights into content that actually stops people scrolling. This isn't about churning out generic LinkedIn posts – you'll be creating research-driven, long-form content that builds genuine thought leadership. If you're obsessed with uncovering hidden business insights, love diving deep into founder stories, and can turn a 10K filing into engaging social content, this could be your perfect role. Ideal for someone who's naturally curious, loves research, and wants to shape how industry leaders communicate with the world.

About GrowthBuddy

We are a UK-based company that matches the finest remote talent with startups based in the UK, Europe and the US. As part of this, we find and interview remote talent worldwide and introduce them to businesses. We work with start-ups and agencies in various segments; some of our current customers specialise in marketing, mental health and fintech.

Role type:

What you'll be doing

• Strategic content creation:

  You'll craft 48 high-impact posts monthly across Twitter/X and LinkedIn, developing comprehensive long-form pieces (400-900 words each) that position founders as industry thought leaders. Think deep-dive business breakdowns, compelling founder stories, and industry insights that executives actually want to read and share.

• Research detective work:

  Your superpower will be uncovering those "hidden gems" – unique angles, overlooked insights, and compelling narratives that make content stand out. You'll dive deep into industries, analyse market trends, and transform complex business concepts into accessible stories that resonate with C-suite audiences.

• Content enhancement & curation:

  Beyond writing, you'll source relevant visuals, curate YouTube clips, and handle basic video editing (clipping, compression, optimisation). You'll also touch up images for maximum engagement, ensuring every visual element amplifies the brand voice (no design skills required – we're talking curation, not creation).

• Collaborative strategy execution:

  Working closely with the Account Executive, you'll bring content strategies to life whilst staying ahead of platform algorithm changes and engagement trends. You'll leverage our proprietary AI tools to enhance productivity whilst maintaining that authentic human touch that makes content truly compelling.

• Platform mastery:

  You'll intuitively understand what makes executive audiences engage on Twitter/X versus LinkedIn, crafting platform-specific content that feels native to each environment rather than generic cross-posts.

Who you are

• Proven social media expertise:

  You've got 2+ years creating business-focused content for Twitter/X and LinkedIn with a track record of driving genuine engagement (not just vanity metrics). You understand what makes executives stop, read, and share content in their feeds.

• Research obsessive:

  You're pathologically curious about business, technology, and human behaviour. You can take a dense industry report and find the one insight that becomes a viral thread. Attention to detail isn't just a skill for you – it's a compulsion.

• Exceptional communicator:

  Native-level English fluency with natural storytelling ability. You can explain complex SaaS metrics to a CEO's mum and make venture capital funding rounds sound fascinating to the average professional.

• Self-directed remote worker:

  You thrive without micromanagement, solve problems independently, and deliver consistent quality under flexible deadlines. You're the type who creates systems and sticks to them.

• Quality perfectionist:

  You understand that one outstanding piece beats ten mediocre ones. You'd rather spend extra time getting something right than rush to hit publish.

Bonus points if you have

• Deep specialisation in B2B tech, fintech, or startup ecosystems
• Experience working with C-suite executives or high-profile founders
• Background in journalism, copywriting, or content marketing agencies
• Familiarity with social media analytics and performance optimisation
• Interest in eventually moving into client-facing strategy roles
• Understanding of personal branding principles for executives