Senior Content Writer

Humans of Bombay is India’s leading storytelling platform that brings to life the extraordinary

stories of everyday people. From heartwarming love stories and stories of struggle to tales of

resilience and social impact our words have touched millions across the globe.

If you have the ability to make people pause, reflect, and feel something through your words this

one’s for you.

Job Title: Sr. Content Writer

Experience: 3–4 years

Location: Mumbai (Lower Parel)

Immediate Joiner

What You’ll Be Doing

•Story Sourcing:

• Identify unique, inspiring, and impactful human stories that align with Humans of Bombay’s vision.
• Conduct thorough research, outreach, and interviews to create compelling narratives.
• Build a network of sources and seek out stories that resonate with the audience.

Story Writing:

• Craft emotionally engaging stories that can bring real-life experiences to the forefront.
• Adapt different storytelling styles for different platforms, including Instagram, LinkedIn, and YouTube.
• Maintain the authenticity and essence of each story while ensuring it is engaging and shareable.

Social Media Content Strategy & Execution:

• Develop and execute creative storytelling strategies for Instagram, LinkedIn, YouTube, and other digital platforms.
• Brainstorm and create innovative formats to increase engagement.
• Collaborate with the design team to ensure compelling visual storytelling.
• Optimize content based on analytics, audience insights, and trends.

Collaboration with Business & Design Teams:

• Work closely with the business team to align content with brand partnerships and campaigns.
• Coordinate with designers and videographers to produce high-impact visual content.
• Ensure timely execution of content deliverables across multiple platforms.

Ideation & Development of New IPs:

• Conceptualize and execute new intellectual properties (IP) for Humans of Bombay’s social media.
• Develop fresh content verticals that expand our storytelling reach.