Senior Associate - Data and Analytics

About Us:

Founded in the year 2017, Amama specializes in making handcrafted jewellery and is curating the best jewellery from every part of the world, trying to invoke every feeling that comes when you see or hear about jewellery.

We at Amama believe, everyone is very close to the jewellery they own, and even more to the ones that are inherited. Selling jewellery that tells a story and becomes a good pass on is one of Amama's goals.

Over the span of 4 years, Amama has already been featured in some of the best publications like

Cosmopolitan, Elle, Harper's etc. Celebrities like Yami Gautam, Kangana Ranaut, Masaba Gupta, Rhea Kapoor, Neena Gupta, and Nora Fatehi have also been spotted wearing Amama.

Amama is also a regular with A-lister influencers/bloggers like Komal Pandey, That Boho girl, Masoom Minawala, Kusha Kapila, Dolly Singh etc.

Job Summery :-

We are looking for a detail-oriented Senior Associate - Data and Analytics to manage data collection, reporting, and analysis across all digital channels, with a primary focus on website performance. The ideal candidate will help derive actionable insights from data to support business decisions and optimize performance.

Key Responsibility :-

• Manage data collection and reporting for the website and other digital channels, including Meta, Google Ads, email, and CRM platforms.
• Generate and maintain comprehensive performance reports across various digital touchpoints, highlighting KPIs such as traffic, conversion rates, bounce rates, and customer engagement.
• Analyze data to identify trends, insights, and opportunities for optimizing marketing and sales strategies.
• Support the development of dashboards and automated reporting tools for real-time performance tracking.
• Collaborate with cross-functional teams to ensure data integrity, accuracy, and consistency across systems.
• Provide insights and recommendations to improve website performance, customer journey, and marketing campaign effectiveness.
• Stay updated with industry trends and best practices for data analytics and digital marketing reporting.
• Assist in setting up and managing tracking and measurement frameworks for digital campaigns (e.g., UTM tracking, Google Analytics).

Qualification:-

• Bachelor’s degree in data science, Statistics, Marketing, Business, or a related field.
• 1-3 years of experience in data analytics, with a focus on digital marketing and website performance.
• Strong understanding of web analytics tools (Google Analytics, Google Tag Manager, etc.).
• Proficiency in data visualization and reporting tools like Excel, Google Data Studio, or similar platforms.
• Knowledge of digital marketing channels and performance metrics (CPC, CPA, CTR, ROAS, etc.).
• Excellent analytical and problem-solving skills, with attention to detail and accuracy