Search & Social - Manager

4 - 6 years

18 - 20 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Overview

We are an integral part of Annalect Global and Omnicom Group, the second largest advertising agency holding company in the world in terms of revenue and is the leading global marketing communications company. Our portfolio includes: three global advertising agency networks: BBDO, DDB and TBWA; three of the world’s premium media services under Omnicom Media Group: OMD, PHD and Hearts & Science.

 

Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics) and Media Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together!

Responsibilities
  • Team Leadership: Manage a team of search and social media specialists, providing guidance, mentorship, and support. Foster a collaborative and high-performing team environment to achieve departmental and client goals
  • Client Relationship Management: Serve as a primary point of contact for clients or stakeholders, understanding their business objectives, and maintaining strong relationships. Provide strategic recommendations, campaign updates, and insights to clients, ensuring their satisfaction and retention
  • Managing Programmatic, Search & Social campaigns end to end including setup, optimizations & reporting.
  • Creation of detailed Search & Social media plans in line with business objectives and campaign brief
  • Translates business KPIs in channel KPIs
  • Creation and set up of the campaign
  • Management of search campaigns on time on budget on target
  • Tracks performance in reporting & dashboards
  • Analysis and optimization of the campaigns

Works with Meta, Google & Bing team to troubleshoot performance related issues

Qualifications
  • Bachelor's degree in marketing, advertising, business, or a related field (a relevant Master's degree is a plus)
  • Proven experience (typically 10+ years) in search engine marketing (SEM) and social media marketing, preferably in a leadership or managerial role
  • Knowledge of search engine platforms, such as Google Ads, Bing Ads, and social media platforms, such as Facebook, Instagram, Twitter, LinkedIn, etc.
  • Manged performance of campaigns across different DSPs including but not limited to DV360, Amazon and TTD
  • Proficiency in using web analytics tools (e.g., Google Analytics) and social media analytics platforms
  • Excellent project management skills with the ability to prioritize tasks and manage multiple campaigns simultaneously

Strong leadership and team management abilities, with experience in mentoring and

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Omnicom Media Group logo
Omnicom Media Group

Advertising, Marketing, Media

New York

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