Search Engine Optimization Specialist

Company Description

NetWorld, based in Rajkot, is a leading professional web design and development company providing custom website solutions to clients in India, USA, UK, Canada, and Australia. With over 900 satisfied clients, NetWorld is recognized for its ability to deliver high-quality, visually appealing, and functional websites across diverse industries. By leveraging new technologies, tools, and web standards, the company creates unique, fast-loading, and user-friendly designs tailored to each client’s specific needs. Committed to excellence, NetWorld assures 100% client satisfaction, combining innovation, expertise, and attention to detail to exceed expectations.

Role Description

This is a full-time, on-site role for a Search Engine Optimization (SEO) Specialist, based in Rajkot. The SEO Specialist will execute day-to-day tasks including conducting keyword research, performing SEO audits, optimizing on-page SEO elements, and implementing link-building strategies. The role also involves analyzing web data and metrics to refine strategies for improving website rankings and driving organic traffic. Collaboration with various teams to enhance website performance will be a key aspect of the role.

Qualifications

• Strong expertise in Keyword Research and uncovering opportunities for optimization
• Proficiency in performing SEO Audits to assess site performance and identify areas for improvement
• Experience in Link Building strategies to enhance domain authority and site traffic
• Knowledge of Web Analytics tools to monitor and analyze site performance
• Proven skills in implementing On-Page SEO enhancements such as metadata, formatting, and content optimization
• A deep understanding of search engine algorithms and ranking factors
• Excellent problem-solving skills and the ability to work collaboratively in a team environment
• Familiarity with tools such as Google Analytics, Google Search Console, and SEO software
• Bachelor’s degree in Marketing, Digital Marketing, IT, or a related field is preferred