Search Engine Marketing Specialist

SEO & SEM Specialist

SEO/SEM Expert,

Google Analytics, Google Search Console, Google Tag Manager, and Google Ads.

Roles And Responsibilities

• Develop, execute & manage SEO & SEM strategies for our website and our clients' websites
• Conduct in-depth keyword research to identify target keywords and phrases
• Optimize website content, including web pages, blog posts, and other digital assets, for search engines and users
• Perform technical SEO & SEM audits to identify and resolve issues that may negatively impact search engine rankings
• Develop and execute link-building strategies to improve website authority and rankings
• Monitor and analyze website and keyword performance using tools such as Google Analytics and SEMrush
• Create and present monthly reports to clients, highlighting key performance metrics and KPIs of the assigned projects
• Continuously monitor industry trends, best practices, and emerging technologies to identify opportunities for innovation and growth
• Collaborate with the content marketing team to develop and execute content strategies that support SEO & SEM objectives
• Manage client relationships and ensure their satisfaction with our services
  

Desired Candidate Profile

• Google Ads Certification required
• Proven track record of driving organic traffic and improving search engine rankings
• Deep understanding of search engine algorithms and best practices, including on-page optimization, technical SEO, and link building
• Experience using tools such as Google Analytics, Google Tag Manager & SEMrush
• Excellent communication and problem-solving skills
• Highly organized with strong project management skills
• Ability to work independently and in a team environment.