This role is for one of the Weekday's clients
Min Experience: 4 yearsLocation: BengaluruJobType: full-timeWe are looking for a highly skilled
SDE 3 - Growth Marketing
to build and scale backend systems that power our growth engine. This role sits at the intersection of
engineering, marketing, and data
, enabling rapid experimentation, personalization, and measurable growth across acquisition, activation, retention, and monetization funnels.As a senior engineer, you will own backend services that support marketing automation, campaign orchestration, experimentation platforms, attribution systems, and real-time analytics. You will work closely with Growth, Product, Data, and Marketing teams to design systems that are scalable, reliable, and optimized for high-velocity iteration.If you enjoy solving complex backend problems and building systems that directly impact business growth, this role is for you.
Requirements
Key Responsibilities
- Design, build, and maintain scalable backend services that support growth marketing use cases such as user segmentation, campaign triggers, experimentation, and analytics.
- Develop and optimize high-performance APIs and microservices using Go and Node.js.
- Build systems that enable A/B testing, feature flagging, and rapid experimentation at scale.
- Work on event-driven architectures to process large volumes of user behavior data in near real time.
- Collaborate closely with Growth Marketing, Product, and Data teams to translate business goals into robust technical solutions.
- Ensure backend systems are highly available, fault-tolerant, and secure, handling large-scale traffic and data.
- Optimize system performance, latency, and cost efficiency through thoughtful architecture and code quality.
- Mentor junior engineers and contribute to engineering best practices, code reviews, and architectural discussions.
- Take ownership of services end-to-end, including design, development, deployment, monitoring, and maintenance.
Required Skills & Qualifications
- 4-8 years of experience in backend software engineering, preferably in product-driven or high-growth environments.
- Strong hands-on experience with Go (Golang) and Node.js for building production-grade backend systems.
- Solid understanding of backend architecture, microservices, RESTful APIs, and asynchronous processing.
- Experience working with databases (SQL and/or NoSQL) and handling large-scale data efficiently.
- Familiarity with event-based systems, queues, or streaming platforms is a strong plus.
- Ability to design systems that support experimentation, analytics, and growth workflows.
- Strong problem-solving skills and the ability to balance speed with long-term maintainability.
- Excellent communication and collaboration skills, with a product and business mindset.
Nice to Have
- Experience building platforms for growth, marketing automation, or analytics.
- Exposure to experimentation frameworks, attribution models, or user segmentation systems.
- Experience working in fast-paced startup or scale-up environments.
Why Join Us
- Work on systems that directly impact business growth and user experience.
- High ownership, real-world scale, and challenging technical problems.
- Opportunity to shape growth infrastructure from the ground up
