Sales Officer

Sales Officer – Nagpur (General Trade)Softsens Baby Care ProductsLocation: NagpurTerritory: Nagpur Local Market + Chandrapur, Gondia & BhandaraExperience: 3–5 years (FMCG GT On Roll experience mandatory)Function: Sales & DistributionRole Type: Full-TimeAbout SoftsensSoftsens is a fast-growing baby care brand offering high-quality, safe, and affordable baby care and personal care products. We are expanding our distribution across Vidarbha and seek an experienced Sales Officer to manage and scale our General Trade business.Role SummaryThe Sales Officer will lead sales, distribution expansion, and market execution across Nagpur local market and the districts of Chandrapur, Gondia & Bhandara, ensuring consistent growth and strong in-store presence.Key ResponsibilitiesAchieve monthly primary & secondary sales targets.Manage GT operations across Nagpur city and adjoining districts.Drive numeric & weighted distribution and expand retail footprint.Ensure availability, visibility, planograms, and merchandising standards.Execute new product launches and market activation plans.Manage distributor operations, including:Stock planning & secondary generationROI monitoring & claim managementOutstanding and payment disciplineDistributor performance reviewsConduct structured retail visits and maintain strong market relationships.Add new outlets and improve penetration across all assigned territories.Monitor competition activities and provide market intelligence.Maintain daily reporting, beat planning, and adherence to processes.QualificationsGraduate in any discipline.3–5 years of FMCG General Trade experience (mandatory).Strong distributor handling and market execution skills.Good understanding of Nagpur local market; Vidarbha experience preferred.Ability to manage multi-district territories.Skills RequiredTerritory planning & GT channel managementNegotiation & retailer relationship-buildingProblem-solving & execution disciplineSales data analysis & reportingProficiency in MS Excel & sales appsWhy Join Softsens?Strong, fast-growing baby care brandOpportunity to lead a large strategic territoryPerformance-driven work environmentGrowth-oriented role with long-term career prospectsHow to ApplySend your resume to:saurabh.pande@softsensbaby.comSubject: Application – Sales Officer (Nagpur / Vidarbha)